Curriculum and Content Strategy Lead, Data and AI Products

At 2U, we are all in on purpose. We are motivated by our mission – to eliminate the back row in education – and connected by our shared passion to deliver world-class digital education at scale. As the parent company of edX, the world’s leading online learning platform, 2U powers more than 4,000 online higher education offerings – from free courses to full degrees. Together with more than 230 colleges, universities, and corporate partners, we are helping to unlock human potential.

What We’re Looking For:

The Curriculum and Content Strategy Lead, Data and AI Products is the primary product owner and subject matter expert for curriculum content aligned with the specific industry domain. They oversee a portfolio of high profile and complex programs through each stage of the life cycle, ensuring each curriculum and/or product is developed according to defined requirements. They use their deep domain expertise to define content strategy for their subject area of expertise, supporting products at various stages including new product creation, maintenance and updates, and retirement. They define product enhancements to maintain and improve quality in existing alternative credential products, lead curricular planning, participate in data-driven evaluation and continuous improvement efforts, provide strategic direction and support for internal stakeholders, external partners, and the curriculum/ product, in alignment with 2U business priorities and target investment. 

Are you a subject matter expert in data analytics, data science, machine learning, and generative AI and can translate those deep technical skills into product strategy and content design? The Curriculum and Content Strategy Lead, Data and AI Products role encompasses developing curriculum and product architecture, designing for target learners, identifying market needs for new and evolving learning products, and architecting curriculum and learner outcomes based on product requirements.

The Curriculum and Content Strategy Lead, Data and AI Products role plays a strategic and important role in that mission of helping build and grow hands-on learning experiences in areas with exciting growth and potential. 

The Curriculum and Content Strategy Lead, Data and AI Products engages with internal teams such as Content Strategy and Product Marketing in order to drive revenue growth and define the critical pathway to content development. They drive pipeline and portfolio strategy based on product requirements, learner outcomes, and their domain expertise.

To do so successfully will require the ability to: 

• Use their domain knowledge and experience to inform product strategy and pipeline decisions
• Impact and influence external partner teams to deliver high quality curriculum and products on time and meet all product and content requirements.
• Thrive in an atmosphere of continuous change, while focusing on priorities, and constantly driving toward solutions.
• Manage multiple competing priorities.
• Collaborate effectively with key stakeholders and functional leads company-wide.

Responsibilities Include, But Are Not Limited To:

Data and AI Product & Content Design 

1. Act as principal subject-matter expert in the fields of data analytics, data science, machine learning, and generative AI and emerging topics in those fields. 
2. Lead the creation of technical and non-technical content for cross-product verticals, including Professional & Industry Certificates, Short Courses, and MOOCs. 
3. Research and stay up-to-date on technology trends and new tools, to create content to meet market and student demands.
4. Establish, implement and promote best practices in backwards design content development across 2U/edX’s portfolio of Bootcamp & Alternative Credential products.
5. Provide expert guidance on content and technology best practices in the fields of data analytics, data science, machine learning, generative AI, and emerging topics.
6. Collaborate with internal teams and external partners on high-level design choices for the knowledge, skills, and abilities that will be taught in each curriculum. 
7. Work with internal teams, learners and industry experts to conceive of and collaborate on new ideas for enhancing student learning outcomes.
8. Define workflows, processes, and standards for developing high quality curricula and identify efficiencies between content and teams in multiple product verticals.
9. Provide strategic guidance to contributors on new content development, based on your knowledge of emerging trends and industry demands to inform future growth of multiple product categories in the Alternative Credential product portfolio.
10. Maintain quality of curriculum to meet product requirements and student needs via data-driven revisions and product enhancements. 
11. Prioritize, scope, and submit requests for ongoing course revisions and product enhancements in alignment with investment guidance, learner needs, product requirements, and business strategy. 

Curriculum and Content Strategy 

1. Review and maintain product catalogue of internal and partner owned curricula in your domain of expertise, identifying areas of opportunity, product refreshes, and new product areas. 
2. Serve as internal subject matter expert for reviewing external products and content for catalogue fit. 
3. Partner with cross functional leads to inform decision-making around new program development and potential opportunities across multiple domains including data analytics, data science, machine learning, generative AI, and emerging topics, and the applications of these fields across a variety of industries.

Project Management 

1. Work with stakeholders across departments and external leaders to support the future growth of multiple product verticals.
2. Leverage external relationships to support development of new products.
3. Effectively communicate requirements to internal or external teams responsible for content development to ensure all courses are developed to the highest standard of quality and meet agreed-upon requirements.
4. Internal point of contact and representative of Product Strategy for each assigned program; advocate and representative for curricular and partner academic needs.
5. Develop and maintain successful relationships with key members of the internal Product Strategy team and other key stakeholders, as required for each assigned program.

Things That Should Be In Your Background:

• 5-10+ years of experience in data science and machine learning
• A strong familiarity with technical learning content and domains, including: 
  • Data analytics
  • Data visualization
  • Python and/or R
  • Data Science
  • Machine Learning
  • Natural Language Processing
  • Large Language Models
  • Generative AI and its applications across industries
• Advanced degree or related course work, or equivalent professional experience
• Product management or development responsibility for digital products or services. defining, communicating, and driving fulfillment of product requirements
• Familiarity with learning design, online learning platforms and technologies, and development of digital content
• Experience in OPM and online education market, in either a business or academic setting, including international markets
• Excellent organizational and multitasking skills with superior attention to detail and demonstrated problem-solving success

Working Conditions  

Travel estimated to be 10-15%, may include international travel 

Management Responsibilities  

No direct reports

Benefits & Culture

Our global employee base is a diverse collection of innovators, dreamers, and doers working together to transform lives through higher education. We believe that every employee can advance our shared purpose, and that life at 2U should be fun and meaningful. If you’re excited by the opportunity to provide over 40 million learners and counting with access to world-class online higher education, then join us – and do work that makes a difference. #NoBackRow

We offer comprehensive benefits (unique per country) and excellent work/life balance.
Full-time, U.S.benefits include: 

• Medical, dental, and vision coverage
• Life insurance, disability, and 401(k) employer match
• Employee stock purchase plan
• Free snacks and drinks in-office
• Generous paid holidays and leave policies, including unlimited PTO
• Additional time off benefits include: volunteer days, parental leave, and a company-wide winter break

The anticipated base salary range for this role is $126,000 - $141,000 with potential bonus eligibility.  Salary offers are made based on the candidate’s qualifications, experience, skills, and education as they directly relate to the requirements of the position, budget for the position and cost of labor in the market in which the candidate will be hired.

2U Diversity and Inclusion Statement

At 2U, we are committed to building and sustaining a culture of belonging, respect, and inclusion. We are proud of the steps we’ve taken to bring together an employee base that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities. We strive to offer a workplace where every employee feels empowered by what makes us different, as well as by how we are alike. 

2U is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodations, please reach out to us at: recruitingaccommodations@2u.com. 

About 2U Inc. (NASDAQ: TWOU)

For more than a decade, 2U, Inc. has been the digital transformation partner of choice to great non-profit colleges and universities delivering high-quality online education at scale. As the parent company of edX, a leading global online learning platform, 2U provides over 45 million learners with access to world-class education in partnership with more than 230 colleges, universities, and corporations. Our people and technology are powering more than 4,000 digital education offerings — from free courses to full degrees — and helping unlock human potential. To learn more: visit 2U.com.

About edX

edX is the education movement for restless learners and a leading global online learning platform from 2U, Inc. (Nasdaq: TWOU). Together with the majority of the world’s top-ranked universities and industry-leading companies, we bring our community of over 45 million learners world-class education to support them at every stage of their lives and careers, from free courses to full degrees. And we're not stopping there — we're relentlessly pursuing our vision of a world where every learner can access education to unlock their potential, without the barriers of cost or location. Learn more at edX.org.

Learn more at https://2u.com/careers/
#NoBackRow

The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits and pay.