Director, Data Science
USA - NY - Headquarters, United States
ROLE SUMMARY
Want to be at the forefront of transforming customer data into actionable strategies that drive growth and enhance customer experiences? Commercial Analytics harnesses the power of data to drive robust analytical insights that inform some of Pfizer's most critical business questions. With colleagues across the globe, Commercial Analytics team's rigorous analytical expertise is depended on as the compass and decision support for the enterprise. Our dynamic, exciting team of subject-matter experts comes from diverse backgrounds and experiences, including data science, engineering, market research, and consulting. As a team, we collaborate to turn data into meaningful insights that will have a direct impact on patient's lives and the future of Pfizer as a data-driven organization.
As a Director, Data Science, you will work in a dynamic, fast-paced environment. You will collaborate closely with senior business stakeholders in the Chief Marketing Officer (CMO) organization and other organizations within Pfizer, and will be the driving force behind our marketing mix and promotional optimization analyses, driving data-driven decision-making across the marketing organization. You will be responsible for identifying unmet need in various domains, to guide the strategic roadmap for developing new capabilities including developing and implementing a comprehensive marketing analytics strategy, marketing optimization frameworks and delivering actionable insights that inform and optimize marketing efforts.
The ideal candidate is an expert in data science with experience in marketing analytics and working in diverse and cross-functional teams, bridging the gap between data, technology, and people.
ROLE RESPONSIBILITIES
- Lead the development and implementation of advanced marketing mix models to measure the effectiveness of various marketing channels and tactics.
- Lead matrixed project teams to execute analytical projects leveraging advanced analytics
- Lead the development and execution of impact measurement experimentations (A/B testing, ANCOVA, Econometrics models, etc.)
- In close partnership with Media, be a thought partner in the space of promotion impact evaluation for different marketing channels and promotional activities across regions
- Link Marketing Mix with other analytic capabilities (Engagement Analytics, Creative Testing, Audience Analytics, Forecasting, Patient Funnel Analytics) to create a unified framework
- Create and implement a roadmap of new analytics capabilities to modernize data-driven marketing
- Provide guidance to onshore and offshore data scientists and be a hands-on leader who knows how to code in Python/R/SQL and able to communicate the results to the business stakeholders.
BASIC QUALIFICATIONS
- 8+ years of increased experience in marketing mix modeling, campaign optimization, and customer data science. Less with advanced degree.
- Bachelor's Degree Required
- Strong modeling background and proficiency in R, Python, SQL, Excel, etc.
- Superior analytical skills required; Strong verbal and written communication skills
- Demonstrated experience interfacing with other internal and external teams to incorporate their innovations and vice versa
PREFERRED QUALIFICATIONS
- Advanced degree in Marketing, Data Science, Statistics, or a related field.
- Experience in Pharma, with proven knowledge of DTC and HCP Marketing principles
- Experience in one or more of the following areas preferred: marketing mix modeling, machine learning, Bayesian statistics, knowledge of pharma datasets such as Xponent, plantrak, sales, activity, patient claims data, IQVIA, Crossix, media data
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Other Job Details:
Work location: Flexible; 2-3 days onsite/week
Last Day to Apply: February 23, 2025
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Marketing and Market ResearchTags: A/B testing Bayesian Consulting Econometrics Engineering Excel Machine Learning Market research Pharma Python R Research SQL Statistics Testing
Perks/benefits: Career development Flex hours Flex vacation Health care Medical leave Parental leave Relocation support Salary bonus
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