Technical Product Marketing Manager, AI/ML
San Francisco Office
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Lambda
The GPU Cloud built for AI developers. Featuring on-demand & reserved cloud NVIDIA H100, NVIDIA H200 and NVIDIA Blackwell GPUs for AI training & inference.In 2012, Lambda started with a crew of AI engineers publishing research at top machine-learning conferences. We began as an AI company built by AI engineers. That hasn't changed. Today, we're on a mission to be the world's top AI computing platform. We equip engineers with the tools to deploy AI that is fast, secure, affordable, and built to scale. Whether they need powerhouse GPU hardware on-site or the flexibility of cloud-based solutions, we've got the horsepower to make it happen. Lambdaâs AI Cloud has been adopted by the worldâs leading companies and research institutions including Anyscale, Rakuten, The AI Institute, and multiple enterprises with over a trillion dollars of market capitalization. Our goal is to make computation as effortless and ubiquitous as electricity.
If you'd like to build the world's best deep learning cloud, join us.Â
*Note: This position requires presence in our San Francisco office 4 days per week. Lambdaâs designated work from home day is currently Tuesday.
What Youâll Do
As a technical product marketer at Lambda, you know the AI/ML landscape inside and out. You can speak to the intricacies of building, fine-tuning, and deploying AI model one minute, and then seamlessly shift to a conversation about crafting high-impact, full-funnel marketing campaigns the next. If youâre driven by the idea of helping AI teams (from startups to Fortune 500 enterprises) turn cutting-edge research into real-world impact, we want you on our team.Â
As a Technical product marketer at Lambda, you will:
Bring AI/ML Solutions to Life: Youâll own the GTM campaigns for products at Lambda, shaping how we position and talk about them in a fast-evolving market. Your work will range from conceptualizing demand-generation strategies to creating compelling product stories that resonate with everyone from engineers to C-level executives.
Design and Execute Winning Campaigns: Dig deep into AI/ML trends and translate that understanding into campaigns that captivate engineers. Youâll craft and refine messaging that grabs attention, plan multi-channel activations and spur action, and keep your finger on the pulse of campaign performance to optimize on the fly.
Collaborate with Technical Teams: You wonât just tell the story, youâll prove the value. By partnering closely with our product and engineering teams, youâll ensure every campaign is technically accurate, relevant to AI engineers, and showcases the actual impact GPU-accelerated computing can have on real-world AI/ML workloads.
Empower Sales with AI/ML Expertise: Your technical familiarity with AI/ML means youâll be a go-to resource for our GTM teams. Youâll develop sales enablement materials, lead education sessions, and help conquer the competition with battle cards, product demos, and how-to guidesâthat not only inform but also inspire confidence.
Execute Account-Based Marketing (ABM): Youâll Develop tailored marketing strategies for high-value accounts, zeroing in on their specific AI/ML challenges and opportunities. Youâll orchestrate targeted outreach plans that resonate with each accountâs unique goals, paving the way for stronger partnerships and faster adoption.
Run Webinars, Events, and Workshops: From big-name conferences to targeted meetups, youâll identify where and how Lambda can make the biggest splash. Youâll curate the content plan, shape the messaging, andâwhen neededâtake the stage yourself.
Make Data-Driven Decisions: Youâll keep a close eye on KPIs, iterating on campaign strategies to drive more leads, higher engagement, and stronger conversions. Sharing key performance insights with leadership and cross-functional partners will be second nature.
You will be supported by peers specializing in Events & Sponsorships, Demand Generation, Growth, Content, Web, Marketing Automation and Design.
You
Educational Background: Bachelor's degree in Computer Science, Engineering, Marketing, or a related field.
Youâve been there and done that: You understand how AI is transforming the world and know how GPUs accelerate ML workflows, youâve got a handle on frameworks like PyTorch, and you can hold your own in conversations about large language models or advanced AI/ML techniques.
Youâre Both Strategic and Hands-On: Crafting a high-level marketing plan is your jam, but youâre not afraid to roll up your sleeves to write compelling copy, dig into analytics, or put the finishing touches on a training deck.
You Turn Complexity into Clarity: You get that âtechnicalâ doesnât have to mean âhard to understand.â You take complex AI concepts and translate them into crisp, engaging stories that resonate with diverse audiences.
Youâre a Natural Collaborator: Cross-functional alignment is key. Whether youâre syncing with product managers, engineers, GTM pros, or designers, youâll make sure everyoneâs pointed in the same directionâand excited to get there.
You Deliver: Youâve run campaigns from ideation to post-mortem, juggling multiple priorities while staying cool under pressure. Youâre used to measuring results and iterating to make the next campaign even better.
You Own Your Data: Dashboards, analytics platforms, and CRM systems are second nature to you. You thrive on metrics and youâre always looking for new ways to glean insights that drive performance.
Must Have Skills
Technical Acumen: deep familiarity with AI/ML and have spend time in the space.
Strategic Planning: Ability to develop and execute comprehensive marketing strategies that align with business goals.
Campaign Management: Expertise in managing all aspects of marketing campaigns, from conception to execution and analysis.
Content Creation: Skilled in both guiding and executing the creation of compelling marketing content, including copywriting, visual content, and multimedia.
Sales Enablement: Experience in developing tools and materials that empower sales teams to effectively sell products.
Demand Generation: Proven familiarity with generating leads and driving demand through various marketing channels.
Account-Based Marketing (ABM): Proficient in designing and implementing ABM strategies to target key accounts.
Data-Driven Decision Making: Strong analytical skills with the ability to interpret data and derive actionable insights.
Collaboration Tools: Experience with project management and collaboration tools such as Jira, Asana, or Trello.
Salary Range InformationÂ
Based on market data and other factors, the annual salary range for this position is $154,000 - $221,000. However, a salary higher or lower than this range may be appropriate for a candidate whose qualifications differ meaningfully from those listed in the job description.Â
About Lambda
We offer generous cash & equity compensation
Investors include US Innovative Technology, Gradient Ventures, Mercato Partners, SVB
We are experiencing extremely high demand for our systems, with quarter over quarter, year over year profitability
Our research papers have been accepted into top machine learning and graphics conferences, including NeurIPS, ICCV, SIGGRAPH, and TOG
We have a wildly talented team of 350+, and growing fast
Health, dental, and vision coverage for you and your dependents
Commuter/Work from home stipends for select roles
401k Plan with 2% company match (USA employees)
Flexible Paid Time Off Plan that we all actually use
Fast Facts:
Founded: 2012
Number of Employees: ~350
Investors: Andra Capital, SGW, Andrej Karpathy, ARK Invest, Fincadia Advisors, G Squared, In-Q-Tel (IQT), KHK & Partners, NVIDIA, Pegatron, Supermicro, Wistron, Wiwynn, US Innovative Technology, Gradient Ventures, Mercato Partners, SVB, 1517, Crescent Cove.
Board Members: Gaetano Crupi - USIT, Zachary Bratun-Glennon - Gradient Ventures, Robert Youngjohns
Executive Team: Co-founder and CEO, Stephen Balaban, Co-Founder and CTO, Michael Balaban, CFO, Peter Seibold, Matthew Worby, CHRO
A Final Note:
You do not need to match all of the listed expectations to apply for this position. We are committed to building a team with a variety of backgrounds, experiences, and skills.
Equal Opportunity Employer
Lambda is an Equal Opportunity employer. Applicants are considered without regard to race, color, religion, creed, national origin, age, sex, gender, marital status, sexual orientation and identity, genetic information, veteran status, citizenship, or any other factors prohibited by local, state, or federal law.
Tags: Asana Computer Science Content creation Deep Learning Engineering GPU Jira KPIs Lambda LLMs Machine Learning NeurIPS PyTorch Research
Perks/benefits: 401(k) matching Career development Conferences Equity / stock options Flex vacation Health care Startup environment Team events
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