Analytics & Media Manager, Amazon Advertising, Ads Analytics & Insights

Tokyo, JPN

Amazon.com

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Amazon Advertising exists at the intersection of marketing and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazon owned properties as well as third party properties Amazon operates. We believe that advertising, when done well, can greatly enhance the value of the customer experience and generate a positive return on investment for our advertising partners.

We are currently looking for a highly skilled and motivated Analytics and Insights manager, under the job title of Analytics and Media Manager (AMM), to help scale our growing advertising business. The AMM is a key member of the Customer Success Team at Amazon Advertising, working with sales, product, retail and other Amazon business partners to analyze and improve advertisers’ performance on Amazon, in support of their marketing initiatives. AMMs work with Amazon's unique data and translate it into high-quality and actionable insights and recommendations to improve the effectiveness of advertiser campaigns and unlock business opportunities. Day to day, AMM activities include analyzing metrics of success for a business or category, developing data-driven insights and recommendations for C-suite client leadership, and communicating recommendations in a clear and compelling fashion. The strategic and consultative digital expertise of an AMM is critical to delivering the best return on investment for our customers.


You Will
Leverage Amazon’s data and your understanding of our advertising customers’ business to provide guidance to C-suite marketing leaders, via business reviews and frequent in-person client presentations to regularly iterate on and articulate a brand’s strategy
Influence marketing initiatives and own account-level data and/or analytics related strategic conversations internally and externally
Deliver regular and bespoke analyses and insights for some of the world’s largest advertisers to drive growth across advertiser KPIs and help them grow their businesses
Demonstrate good analytical ability, and develop great expertise in Amazon’s proprietary metrics, working to constantly evolve how we analyze and communicate data driven insights to our advertisers
Educate other teams on Amazon media offerings and keep them engaged by delivering learning sessions, writing training documentation and whitepapers for internal and external use
Demonstrate behavior that exemplifies the Amazon Leadership Principles
Be a proponent of data driven decision making
Present findings and insights in a consultative way to the client and collaborate with the relevant internal teams in order to provide a complete solution

Basic Qualifications


- Fluency in spoken and written Japanese (JLPT1) and English (TOEIC 850+)
- Bachelor's degree plus proven experience in client-facing data analysis roles
- Advanced in SQL - ability to write complex queries from scratch from multiple tables, creating the appropriate joins, extracting and manipulating data, formatting fields, creating new measures and metrics etc.
- Basic knowledge with an advanced analytical tool (Python, R, SAS, etc.) – ability to run or ramp up on statistical modelling and testing in one of the above languages
- Basic knowledge with a visualization tool (Tableau, QlikView, Power BI, etc.) – ability to create interactive, user-friendly and compelling dashboards and reports
- Understanding of statistical techniques and methodologies as well as simple linear regression analysis, multivariate regression analysis and model building
- Comfortable presenting complex analysis in a simple, easy to digest way to C-suite level stakeholders
- Ability to work cross-functionally and with others with diverse skill sets
- 【必須条件】
- 文書、口頭での優れたコミュニケーション能力及びビジネスレベルの日本語と英語
- 学士号の保有
- SQLに関する高度なスキルを保有している事。具体的には以下のようなクエリーを一から書ける事(複数テーブルのJOIN、必要なデータの取り出しと加工、フィールドのデータ形式の変更、メジャーや指標の追加)
- データ分析ツール(Python、R、SAS等)についての知識やスキルを有している事。これらのツール・言語を使用して統計分析や検定を行うことができる事。
- データ可視化ツール(Tableau、QlikView、Power BI等)についてのスキルを有している事。これらのツールを使用して、インタラクティブ、ユーザーフレンドリーで魅力的なダッシュボードやレポートを作成できる事。
- 統計学に関する知識がある事。また、実務における統計的分析手法の知識・知見がある事。
- データを用いたストーリーテリングプレゼンテーションができる事。また、高度な分析結果や推奨アクションを、CXOレベルのお客様に完結に分かり易く説明できる能力
- 異なる組織や、異なるスキルセットを有したメンバーと一緒にプロジェクトを遂行する能力や実務経験

Preferred Qualifications

- [Preferred Qualification]
- MBA, Master’s or Doctoral degree in Economics, Marketing, Statistics, Advertising, or Business
- Experience in client facing roles ideally gained working for a consultancy firm
- Experience with advertising publishers and marketing/creative agencies
- Experience with digital media planning
- Experience in predictive analytics, experimental design, A/B testing
- Publication track record/writing experience (ex. published a paper in a technical journal or trade publication)
- 【歓迎条件】
- マーケティング、統計学、広告、ビジネス分野におけるMBA、修士号や博士号
- コンサルティングファームにおける顧客対応業務の経験
- 広告代理店やマーケティング・クリエイティブエージェンシーでの業務経験
- デジタル広告におけるメディアプランニングの経験
- 予測分析、Experimental Design、ABテストの経験
- 科学技術論文や業界紙への執筆や出版実績

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

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* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰

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Tags: A/B testing CX Data analysis E-commerce Economics KPIs Power BI Python QlikView R SAS SQL Statistics Tableau Testing

Perks/benefits: Career development Team events

Region: Asia/Pacific
Country: Japan

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