Web & Data Analyst - Fluix

Readdle is a pioneering force in the personal productivity space on Apple devices, having shaped the landscape since 2007. Our mission is to empower individuals and teams with innovative technology, enhancing their efficiency and creativity. We are dedicated to crafting exceptional mobile and desktop experiences for those who aspire to achieve more.

What you will do in this role:

• Help with building and optimizing dashboards to track the performance of our marketing and product and provide teams with strategic insights about performance across the pipeline, content, channels, and campaigns
• Perform and automate regular analysis to evaluate the ROI of performance, social media, SEO, and email marketing campaigns
• Assist with CRM cleansing, enrichment, and acquisition initiatives. Identify and address data quality issues on an ongoing basis
• Dig into data to understand what messages and campaigns resonate with our prospects and which ones do not
• A/B test and continually measure the performance of digital marketing efforts and make recommendations based on data collected.
• Manage and continually evolve data structure within the marketing automation platform, Hubspot.
• Find patterns and causes of metrics decline or increase;
• Report your findings with data visualizations that are easy to understand, communication insights and provide solutions that have countable results.
• Setup tracking and guide execution of marketing campaigns, including supporting attribution, automation, audience segmentation, and execution strategy
• Assist in evaluating, implementing, and optimizing 3rd party and internal tools in the marketing and sales tech stack.

• 2+ years of experience in digital marketing analytics and/or marketing operations
• Experience with quantitative analysis across a variety of marketing channels.
• Proficient with Microsoft Excel, Google Sheet, Google Analytics, Google Tag Manager.
• Experience working with SQL;
• Experience in one or more data visualization tools (Google Data Studio/Looker or Tableau/Power BI);
• Detail-oriented personality; enjoys problem-solving and being challenged; with strong analytical skills
• Ability to validate and verify detailed information to ensure the accuracy of data
• Experience in data retrieval, data manipulation, and data analysis to derive insights from data.
• Possess team spirit, learning ability, and strong curiosity. 
• Upper-intermediate level of English

• Proficient with Amplitude or another Product analytics system
• HTML, CSS, JS, Python and/or R knowledge
• Higher education (applied mathematics, statistics, other technical specialties);
• Marketing Automation Platform (Hubspot/Marketo/etc.) certifications
• Assisted in implementing and administering a Marketing automation solution such as HubSpot, Braze, Marketo or Customer.io
• Some data modeling experience is a big plus.

What you will get at Readdle:

• Customer-centric culture. We put our customers first. It means that every employee can benefit from interacting with our customers directly. It enables us to create and deliver the best solutions for millions of our users.
• Professional growth. We are professionals at everything we do. It means we own our decisions, our work, and our results. We provide quality feedback to others and welcome feedback as an opportunity to learn and improve.
• A team of amazing people. The greatest power we have is the team. It means we care about each other, ensure transparency, and invest in everyone's success.
• Impact on our products. We aim to create valuable products. It means that we improve ourselves constantly by overcoming constraints, simplifying our processes, and improving our capacity.
• Innovative culture. We try to be innovative and creative in everything we do. It means that we expect, appreciate and value new ideas.