Demand & User Growth Analytics Lead

Company Description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

Job Description

Get to Know the Team

Demand Deliveries & Mobility serves as the demand growth engine for Grab, housed within the Central Deliveries & Mobility. Work is interdisciplinary - the team focuses on growing demand efficiently, with projects covering overall strategy, ideation, experimentation, and driving implementation of growth projects

Get to Know the Role 

As the Demand & User Growth Analytics Lead, you will be the subject matter expert in transforming data into actionable growth initiatives across Grab's primary business. We are looking for technical and produce insights to make key operational and strategic decisions, while leading daily coordination with Business, Product, and Engineering teams across the company. You will report into the Head of User Experience & Growth and be based onsite in Grab Jakarta office

The Critical Tasks You Will Perform

• Be an industry subject matter expert in using data to measure and analyze business performance
• Develop analytical tools to help business teams be more effective at monitoring and debugging business performance/issues
• Lead data-driven exploration of business opportunities, uncover insights, and identify targeted areas for business growth, e.g., demand spend optimization, Persona-specific campaigns, ML-based differentiated user experience, user retention and LTV boost
• Develop mixed effect, causal inference models to understand business configurations that are working sub-optimally and suggest improvements
• Partner closely with the broader business, product, and engineering teams to design and analyze experiments that guide key business decisions

Qualifications

What Essential Skills You Will Need

• 4-6 years of analytical experience conjugated with business acumen, preferably in the tech industry
• A Bachelor's/Master's degree, preferably in Analytics, Statistics, Software, Mathematics, Economics, Computer Science, or Engineering
• Ability to collect, organize & analyze large datasets with attention to detail and accuracy
• Strong foundation in data query/manipulation using SQL and data visualization tools (PowerBI)
• Strong statistical knowledge - ideally having utilized controlled experiments in the industry
• Strong business sense and ability to articulate complex analyses to a wide range of audiences, and translating these to actionable business insights

Additional Information

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
• Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For At Grab

We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.