Specialist - Product Analytics

Anaqua, Inc. is a premium provider of integrated intellectual property (IP) management technology solutions and services. Anaqua’s AQX platform combines best practice workflows with big data analytics and tech-enabled services to create an intelligent environment designed to inform IP strategy, enable IP decision-making, and streamline IP operations. Today, nearly half of the top 100 U.S. patent filers and global brands, as well as a growing number of law firms worldwide use Anaqua’s solutions. Over one million IP executives, attorneys, paralegals, administrators, and innovators in large and medium-sized companies use the platform for their IP management needs. The company’s global operations are headquartered in Boston, with offices across the U.S., Europe, and Asia. For additional information, please visit anaqua.com, or on LinkedIn.

At Anaqua, we strive to build an inclusive environment that encourages, supports, and celebrates the diverse voices and backgrounds of our team members who also represent the diverse needs of our customers. Anaqua is an Equal Opportunity Employer, and all qualified applicants are considered for employment without regard to race, color, gender, gender identity, sexual orientation, religion, national origin, age, disability, veteran status or any other protected demographic.

We are seeking a Specialist in Product Analytics to lead our efforts with the Pendo tool and create impactful content that drives product strategy.

Job Description and Responsibilities:

• Pendo Tool Management: Lead the implementation and optimization of the Pendo tool to track user behavior and product performance. Ensure the tool is effectively integrated with our product suite.
• Content Creation: Develop and produce high-quality content that communicates product insights and recommendations. Create reports, dashboards, and presentations to share findings with stakeholders.
• Data Analysis: Analyze data collected through Pendo and other sources to extract actionable insights. Use statistical techniques and data visualization to interpret trends and patterns.
• Product Performance Evaluation: Monitor key product metrics and performance indicators. Conduct regular evaluations to assess product performance against goals and benchmarks.
• Customer Feedback Analysis: Collect and analyze customer feedback to understand user needs and preferences. Facilitate focus groups, interviews, and surveys to gather detailed insights.
• Collaboration: Work closely with cross-functional teams, including product management, marketing, and development to ensure alignment of product strategies with business goals.
• Reporting: Prepare detailed reports and presentations to communicate findings and recommendations to stakeholders.

Qualifications:

• Education: Bachelor's degree in business Analytics, Statistics, Economics, or a related field. An advanced degree preferred.
• Experience: Minimum of 3-5 years of experience in product analytics or a related role.
• Proficiency in data analysis tools such as SQL, Python, R, and Excel.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Ability to work collaboratively in a team environment.
• Knowledge of market research methodologies and techniques.
• Experience with Pendo or similar product analytics tools.
• Experience with data visualization tools like Tableau or Power BI.
• Familiarity with product management frameworks and agile methodologies.
• Strong understanding of customer behavior and market trends.