Data Analyst, Pharma, Health and Wellness Media (Remote)
Fort Washington, PA, United States
Company Description
M3 USA is at the forefront of healthcare innovation, offering digital solutions across healthcare, life sciences, pharmaceuticals, and more. Since our inception in 2000, we’ve seen remarkable growth, fueled by our mission to utilize the internet for a healthier world and more efficient healthcare systems.
Our success is anchored in our trusted digital platforms that engage physician communities globally, facilitating impactful medical education, precise job placement, and insightful market research. M3 USA prides itself on a dynamic and innovative work environment where every team member contributes to global health advancements.
Joining M3 USA means being part of a dedicated team striving to make a significant difference in healthcare. We provide a unique opportunity for you to be at the cutting edge of healthcare innovation, shaping the future in a meaningful career. Embrace the chance to drive change with M3 USA.
About MDLinx
MDLinx, a leader in healthcare customer engagement, connects brands with highly qualified curated HCP audiences using its innovative omnichannel platform. Our mission is to empower healthcare providers with tools, insights, and resources that improve their professional journey and, ultimately, patient outcomes. As we advance toward the next phase of our strategic vision, we are seeking a dynamic leader to drive customer engagement, align platform and product strategy with client needs, and champion the evolution of MDLinx’s offerings.
Due to our continued growth, we are hiring for a Data Analyst at MDLinx.
Job Description
The Data Analyst will will turn behavioral data, campaign performance metrics, and engagement signals into actionable insights that drive marketing strategy, audience growth, and product innovation. You will collaborate closely with product, marketing, data science, and client services teams to support decision-making with accurate, timely, and meaningful analysis.
Key Responsibilities:
(Including but not limited to)
- Analyze user behavior data to understand how physicians engage across content types, campaigns, and channels.
- Develop and maintain dashboards and reports that monitor KPIs related to audience engagement, campaign performance, and lead generation, across endemic and commercial audiences.
- Perform deep-dive analysis into campaign effectiveness, user segmentation, and conversion trends.
- Support A/B testing initiatives by analyzing results, identifying insights, and recommending optimizations.
- Assist in building behavioral models and attribution frameworks alongside the data science team.
- Collaborate with stakeholders (marketing, product, client services) to define metrics, interpret findings, and support strategic decisions.
- Support data integrity and alignment across martech platforms.
- Present findings to non-technical audiences in a clear, concise and visual manner.
- Identify and prioritize opportunities to improve data quality and analytics processes.
Qualifications
- Bachelor’s degree in Data Science, Computer Science, Statistics, or a related technical field (or equivalent experience)
- 1–2+ years in data analytics, business intelligence, or a related field (internships or co-ops may count).
- Proficiency in SQL and familiarity with data warehousing (Snowflake preferred).
- Experience with Python for data manipulation and analysis.
- Basic understanding of dbt for data transformations.
- Exposure to Segment, Iterable, or similar marketing platforms a plus.
- Proficiency in BI/visualization tools (Tableau preferred).
- Basic understanding of web technologies and web analytics.
- Understanding of healthcare marketing concepts or prior exposure to the healthcare industry is highly desirable.
- Knowledge of digital marketing channels (email, social media, web analytics) is beneficial.
- Strong communication skills—capable of explaining technical concepts to non-technical audiences.
- Attention to detail and sense of ownership for delivering accurate, high-quality outputs.
- Creativity, intellectual curiosity, and empathy in problem-solving and data storytelling.
- Adaptability, flexibility, and a bias for action in a fast-paced environment.
- Excellent time management skills to meet tight deadlines and shifting priorities
Additional Information
Benefits:
A career opportunity with M3 USA offers competitive wages, and benefits such as:
- Health and Dental
- Life, Accident and Disability Insurance
- Prescription Plan
- Flexible Spending Account
- 401k Plan and Match
- Paid Holidays and Vacation
- Sick Days and Personal Day
*M3 reserves the right to change this job description to meet the business needs of the organization
M3 USA is an equal opportunity employer, committed to the principles of inclusion and diversity for all employees and to providing employees with a work environment free of discrimination and harassment.
All employment decisions at M3 USA are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical or mental disability, medical history or genetic information, sexual orientation, gender identity and/or expression, marital status, past or present military service, family or parental status, or any other status protected by the federal, state or local laws or regulations in the locations where we operate.
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* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: A/B testing Business Intelligence Computer Science Data Analytics Data quality Data Warehousing dbt KPIs Market research Pharma Python Research Snowflake SQL Statistics Tableau Testing
Perks/benefits: 401(k) matching Career development Flexible spending account Flex vacation Health care Insurance Startup environment
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