Product Owner - Sales & Marketing

Hybrid in London, UK

The company

Imagine a world where every small business has the power to thrive. That's the world we're building at iwoca. Small businesses aren't just statistics – they're the heartbeat of our communities, the character of our high streets, and the engine of our economy. Since 2012, we've revolutionised how these businesses access finance, turning what was once a lengthy, frustrating process into something remarkable: funding that's fast, flexible, and actually works for modern businesses.

Our impact speaks for itself: we've provided billions in funding to over 150,000 businesses across Europe, making us one of the continent's leading fintech innovators. But we're just getting started. Our mission? To empower one million businesses with the financial tools they deserve.

We combine cutting-edge technology and data science with genuine human understanding to make finance feel less like a barrier and more like a superpower. Whether it's managing cash flow or seizing unexpected opportunities, we ensure businesses get the funds they need – often within minutes.

The team

The Sales & Marketing (“Direct Acquisition”) team comprises our Marketing, Sales and Acquitech (acquisition tech) teams. We are responsible for reaching and advertising to UK businesses of all shapes and sizes. We do this through paid and organic marketing channels as well as direct sales. We are an autonomous team with marketing, sales, software development, product, design, and data science team members.

Within Direct Acquisition, Acquitech is made up of Software Engineers, Data Scientists & Product thinkers, and powers customer acquisition at iwoca through data and technology. The team is responsible for building and maintaining the data infrastructure and machine learning models that power our acquisition channels – including Sales, Mail, Paid Search, SEO, and Paid Social. 

The role

As Product Owner, you’ll be responsible for the Acquitech team together with our Tech Lead. You’ll work closely with our highly experienced sales & marketing teams to shape acquisition strategy, solve problems and unlock new opportunities for growth. We expect you to:

• Become the go-to person for the systems and processes that power sales & marketing at iwoca. You’ll break down technical challenges into manageable components and facilitate problem-solving with subject-matter experts.

• Work closely with the Head of Direct Acquisition, team and channel leads to shape the roadmap and prioritisation for our data infrastructure and machine learning models, ensuring that Acquitech’s work aligns with business goals and achieves valuable commercial outcomes. 

• Articulate your decisions around priority and strategy to a wide range of stakeholders, translating complex topics into clear, accessible language.

• Contribute interesting findings and experiment results with the business to impact wider strategy.

• Be the first point of contact and responsible for fact-finding when things go wrong. You’ll also ensure the quality of delivery by following up post-release to proactively find bugs etc. 

Requirements

Essential:

• Strong data literacy and problem-solving skills.

• Experience as a Product Owner or similar role in product management.

• Ability to manage and supervise projects end-to-end and be accountable for their  outcomes.

• Ability to understand and discuss technical concepts, manage trade-offs and evaluate new ideas with internal and external partners.

• Excellent communication skills, you tailor your communication style and the technical detail according to your audience.

• Experience with SQL, Python, or other programming languages.

Bonus (at least one of the following):

• Experience with financial products or fintech.

• A strong numerical or technical background.

• Familiarity with data pipelines, ETL concepts, and database architectures.

• Experience with analytics tools such as Looker or Amplitude.

The salary

We expect to pay from £70,000 - £90,000 for this role. But, we’re open-minded, so definitely include your salary goals with your application. We routinely benchmark salaries against market rates, and run quarterly performance and salary reviews. 

The culture

At iwoca, we prioritise a culture of learning, growth, and support, and invest in the professional development of our team members. We value thought and skill diversity, and encourage you to explore new areas of interest to help us innovate and improve our products and services.

The offices

We put a lot of effort into making iwoca a great place to work:

• Offices in London, Leeds, Frankfurt, and Berlin with plenty of drinks and snacks.

• Events and clubs, like bingo, comedy nights, yoga classes, football, etc.

The benefits

• Flexible working 

• Medical insurance from Vitality, including discounted gym membership. 

• A private GP service (separate from Vitality) for you, your partner, and your dependents.

• 25 days’ holiday, an extra day off for your birthday, the option to buy or sell an additional five days of annual leave, and unlimited unpaid leave. 

• A one-month, fully paid sabbatical after four years.

• Instant access to external counselling and therapy sessions for team members that need emotional or mental health support.

• 3% pension contributions on total earnings.

• An employee equity incentive scheme. 

• Generous parental leave and a nursery tax benefit scheme to help you save money.

• Electric car scheme and cycle to work scheme.

• Two company retreats a year, we’ve been to France, Italy, Spain, and further afield.

And to make sure we all keep learning, we offer:

• A learning and development budget for everyone.

• Company-wide talks with internal and external speakers.

• Access to learning platforms like Treehouse.