Data Analyst, Social Measurement

The Social Measurement team is a growing team with high-visibility within the Communications organization that is being tasked with measuring the efficacy and impact of our social-first Communications and Marketing efforts. You'll play a unique role in shaping the way we approach reporting, define success, and leverage our own data to support the Communications team.

In this role, you will employ data mining techniques to evaluate the success and efficacy of our social-first Communications and Marketing strategies. This role is also focused on social listening, where you'll be responsible for analyzing social conversation around specific topic areas. The ideal candidate will possess not only the technical proficiency to devise analytical solutions, but also have experience with data-storytelling.Data Analyst, Social Measurement Responsibilities

• Query large data sets using SQL and create data pipelines in other programming languages such as Python or R.
• Conduct statistical analyses to identify trends and patterns in campaign performance.
• Develop and maintain dashboards to communicate findings to stakeholders effectively and in a scalable manner.
• Develop analytical best practices and standardize reporting templates for use within the team.
• Create data visualizations to illustrate social listening trends and topic analyses (via Tableau or otherwise).

Minimum Qualifications

• 3+ years of work experience in quantitative research, statistics, or data analysis.
• 2+ years of experience with SQL for data extraction and manipulation.
• Bachelor's Degree in a technical or research-oriented field such as engineering, data science, social science, or related fields (with focus on data - e.g. data journalism).
• Experience in managing multiple projects and meeting deadlines in a fast-paced environment.
• Experience with statistical analysis, relational databases, and/or object-oriented programing languages.
• Experience with communicating and presenting findings to non-technical stakeholders.

Preferred Qualifications

• Advanced technical degree or graduate degree in statistics, marketing, or related fields.
• Experience in marketing analytics or social media measurement.

For those who live in or expect to work from California if hired for this position, please click here for additional information. About Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$40.38/hour to $122,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

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