Measurement Lead, Japan
Tokyo, JP
About Pinterest:
Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.
Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.
What you’ll do:
- Surface opportunities for—and deliver—rigorous, integrated measurement and iterative learning for Pinterest’s Advertiser and Agency Partners to prove the effectiveness—and encourage the growth—of advertising investments with Pinterest.
- Serve as the day-to-day measurement contact for a key advertiser accounts; drive the measurement strategy, operations, goals, and learning plan development in partnership with Industry Manager and Client Partners in Japan and potentially the globe.
- Conduct in-depth standard and custom research studies for Pinterest’s partners that analyze advertising effectiveness via a combination of internal and external measurement tools.
- Independently navigate and respond to custom and ambiguous measurement questions that fall outside of Pinterest’s standard solutions; deploy advanced analytical solutions and standard data science tooling as needed to build understanding and trust in Pinterest as a growth platform.
- Communicate complex measurement concepts and findings to both highly technical and non-technical audiences; adapt and scale these concepts into informed recommendations; influence client alignment and adoption of these perspectives across business units and geographies.
- Help identify the internal and client-facing gaps in measurement knowledge, products, and technical capabilities that inhibit our Japanese advertisers from growing their business with Pinterest; drive cross-functional measurement programs and projects to close these gaps via hands-on consultations that support internal stakeholders as well as external clients.
- Act as a trusted subject matter expert on the evolution of retail advertising measurement to Pinterest as both a business and a product organization; support and guide teammates on best practices and emerging trends; develop and communicate informed points of view on the potential risks and opportunities inherent in various measurement methods and product designs.
- Lead project teams to execute large-scale measurement initiatives end-to-end: manage milestones, identify custom research plans, aggregate findings, and package insights for internal and external stakeholders across numerous geographies.
What we’re looking for:
- 10+ years of digital ads measurement experience within a technology company, media agency, consulting firm, advertiser, or research company.
- Has deep experience with advertisers who prioritize performance marketing initiatives and can build trust with our most rigorous performance clients, but is also comfortable developing advertising measurement learning agendas across various lines of business.
- Proven track record of applying strategic measurement to deliver business growth through an iterative test and learn approach. Knows how to align measurement goals and plans to long-term business strategies and product roadmaps.
- Is a trusted expert in measurement concepts, solutions, and the statistical fundamentals used in the ads measurement ecosystem, including expertise in client- or vendor-owned multi-touch attribution systems, conversion based incrementality, site analytics, media mix modeling, and geo based matched-market testing measurement solutions.
- Enjoys balancing rigorous advertising measurement with sensitivity and respect towards client and Pinner data; deploys their understanding of digital privacy laws and regulations as part of their recommendations and consultations.
- Excels at accessing, analyzing, interpreting, and communicating ads performance insights via a wide range of data sources - including spreadsheets, templatized reporting structures and standard data science tooling (e.g. SQL, Python).
- Significant experience structuring, conducting and leading analyses that address strategic business problems.
- Able to communicate complex measurement concepts to senior audiences with a wide range of measurement sophistication.
- Bachelor’s degree in Business, a related field or equivalent experience
Relocation Statement:
- This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.
In-Office Requirement Statement:
- We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
- As such, this role will need to be in the office or in front of our customers for in-person collaboration, typically 2 days per week, and therefore needs to be in a commutable distance to our Tokyo City based office.
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Our Commitment to Inclusion:
Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Consulting Consulting firm Privacy Python Research SQL Statistics Testing
Perks/benefits: Career development
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