Marketing Data Analyst

We’re looking for a Marketing Data Analyst who’s excited to build our marketing analytics function from the ground up and help us scale to millions of investors across Europe.

If you’re up for the challenge to grow Mintos into a multi-asset investment platform, we’d be excited to get to know you!

Could this role be an ideal match for you?

• You get a thrill from turning raw data into actionable insights that move the business forward.
• You enjoy digging deep into customer behavior to uncover patterns and opportunities others might miss.
• You feel at home navigating between a well-structured SQL query and a beautifully built dashboard.
• You thrive in a fast-paced environment where strategic thinking, technical know-how, and a strong sense of ownership are key.

If that sounds like you, this role offers the opportunity to make a real impact. You’ll shape how we leverage data to drive strategy, personalization, and growth at scale.

What you will do

As the Marketing Data Analyst, you will be a critical force behind data-driven growth at Mintos. You will lay the foundation for scalable, insight-driven marketing operations and enable smart decision-making through segmentation, predictive analytics, and performance reporting.

You will:

• Develop and maintain robust customer segmentation based on behavioral, transactional, and demographic data.
• Analyze customer journeys to identify lifecycle milestones, churn risks, and opportunities for re-engagement and retention.
• Partner with engineering and marketing to enable machine learning models and Next Best Action frameworks that enhance personalization.
• Design, build, and maintain Power BI dashboards and performance tracking systems across lifecycle KPIs and marketing incentives.
• Empower the marketing team with self-serve analytics, experimentation support, and ad-hoc insights for strategic decisions.

Your professional skills and background:

• Proven experience as a data or marketing analyst, ideally in a high-growth environment or digital-first business.
• Strong proficiency in SQL and Python; hands-on experience with BI tools (PowerBI preferred).
• Familiarity with marketing platforms such as Braze and GA4, and a solid understanding of lifecycle marketing.
• Deep analytical thinking paired with the ability to communicate insights clearly and simply.
• A track record of working independently, taking ownership, and driving results from ambiguity.
• Experience with or interest in predictive modeling and marketing experimentation is a big plus.

What we offer:

🚀 Meaning. Ground-floor opportunity to change the world of investing as we know it. 

❤️ Care and attention. You will get health insurance, but more importantly, you will get a team of genuinely great co-workers who will support you in your work and share some more or less funny jokes along the way. We want you to enjoy your job, not stress about it. Learn more about Mintos virtues here. 

💶 Stock options. In addition to a competitive salary, you’ll get a stake in Mintos. We believe in what we do, and we hire people who own the work they do. This lets you participate in the value you help to create at Mintos.

🏡 Hybrid work model. Work is a thing you do, not somewhere you go. We believe a combination of working in our office and working from home offers the best of both worlds.

🧠 A personal learning budget. €1000 EUR each year for your professional development, including access to our book library. Choose how to use this yourself - take courses, visit conferences, etc.

🏝 A flexible vacation policy. Do your best work, and take time off when you need it. At Mintos we don’t limit vacation time to the 4 weeks stipulated by law.

☕️ Snacks and drinks. Our kitchen is always packed with tasty snacks and drinks. If you got into the flow and stayed in the office longer than usual - the dinner is on us. And there is also a canteen downstairs in our building, providing healthy lunch options.

😴 Naproom. On days when you came to the office but got sugar-crushed from too many Nutella coated snacks, take a power nap to get your energy back to optimal levels.

🚲 Shower. Cycling or running to work in the morning or going to the gym during lunch? We have showers. And we like sports.

Mintos is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you need assistance with the interview due to a disability, please write to people@mintos.com.