Specialist - Business Intelligence

Position Title: BI Specialist – Marketing Analytics and Member Insights

Position Summary:

The Business Intelligence Specialist will be responsible for identifying business intelligence, member intelligence, reporting, data-driven story telling and data analysis needs for the Marketing team. They will work closely with internal stakeholders to turn data into critical information and knowledge that can be used to make sound business decisions.

Essential Duties and Responsibilities:

• Marketing & Member Insights: Analyze marketing/member data to inform and support decision-making for marketing and other business areas.
• Reporting Services: Develop and deploy reports to Power BI Service, other BI tools. Maintain folder level security based on active directory groups. High level summary and self-service reporting and dashboards. Reporting against multiple data warehouses, source systems (SQL Server and Oracle), and SSAS database in multidimensional mode and Power BI mode. 
• Analysis Services: Design and implement multidimensional mode database, statistical analysis, regression model and Power BI mode data model including stand alone and through SharePoint.
• Providing regular updates to key business partners through Power BI/ Tableau dashboards, combining data from various databases and creating clear reports that allow business partners to communicate the Member story.
• Identifying and elevating Member feedback to drive actionable results through analysis of survey data and text analytics.
• Analysis of large data sets, turning numbers into key learnings, recommendations, and business actions.
• Develop executive-level reporting dashboards and presentations to communicate performance metrics, trends, and risks.
• Work with cross-functional leadership within Marketing and outside, in providing member insights.
• Stay up to date with industry trends and new analytical methods to continuously improve marketing analytics processes.
• Exceptional analytical thinking and problem-solving skills, with the ability to interpret data and translate it into strategic insights.
• Excellent communication and presentation skills, with the ability to simplify complex information and influence senior leadership.

Minimum Qualifications: (Education, Licensure, Experience, Knowledge, Skills, and Abilities)

• Bachelor’s degree is required, preferably in computer science, operations research, statistics, applied mathematics or related quantitative discipline, or equivalent years of experience.
• Master’s degree preferred in STEM.

Experience:

• A minimum of 5 years of experience in business intelligence, data analytics, or a related field, with a strong portfolio demonstrating proficiency in BI tools such as Tableau, Power BI, or similar platforms.

Knowledge, Skills, and Abilities:

• Knowledge of T-SQL and ANSI SQL stored procedures with multiple parameters.
• Strong knowledge in advanced data science and machine learning tools and methods, including the iterative development of analysis pipelines to provide insights at scale.
• Strong knowledge and experience in conducting end-to end analyses, including data gathering and requirements specification, processing, analysis, and presentations.
• Proficiency in BI tools such as Power BI, Tableau, or similar platforms.
• Competent with MS Office (Word, Excel, PowerPoint, Access, Visio).
• Strong statistical analysis/mathematics background.
• Python and R knowledge for scripting preferred.
• Attention to detail, ability to do data integrity and validation and manage multiple priorities simultaneously.
• Excellent written and oral communication skills to Identifies, researches, and resolves the technical problems.
• Able to build strong cross-functional relationships with stakeholders.
• Ability to work both independently and within teams.

Physical Demands and Work Environment:

(The physical demands and work environment characteristics described herein are representative of those that must be met by an employee to successfully perform essential functions of this position and/or may be encountered while performing essential functions. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.)

• While performing the essential duties of this position, an employee would frequently be required to stand, walk, and sit.
• Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus.
• The noise level in the work environment is usually moderate.
• Our company offers a dynamic hybrid work arrangement, which requires three days of on-site work. Our retail roles are required to be onsite at the branch locations.

Disclaimer:

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.

Texas Dow Employees Credit Union is an equal opportunity employer, dedicated to a policy of non-discrimination in employment on any basis including race, color, age, protected veteran status, sex, religion, disability, genetic information, national origin, or other status protected by federal, state, or local law. Consistent with the American Disabilities Act, applicants may request accommodations needed to participate in the application process.