Analyst

DGS India - Pune - Baner M- Agile

Full Time Mid-level / Intermediate USD 37K - 68K * ^est.

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Posted 12 hours ago

Marketing Measurement & Optimization Analyst

Job Description:

Qualifications:

● Bachelor's degree in Statistics, Mathematics, Computer Science, Engineering, or a related field.

● Proven 0-2 years of experience in a similar role.

● Strong problem-solving skills.

● Excellent communication skills.

Skills:

● Proficiency in R (tidyverse, plotly/ggplot2), or Python (pandas, numpy), for data manipulation and visualization, and SQL (joins, aggregation, analytics functions) for data handling.

● Ability to understand marketing data and perform statistical tests.

● Knowledge of data visualization tools such as Tableau or Power BI.

Responsibilities:

● Familiar with Media Mix Modelling, Multi-Touch Attribution.

● Knowledge of panel data and its analysis.

● Understand of Data Science workflow.

● Familiarity with marketing channels, performance & effectiveness metrics, and conversion funnel.

● Work with large data and performing data QA & manipulation tasks such as joins/merge, aggregation & segregation, append.

Location:

Pune

Brand:

Merkle