Content Intelligence Engineer

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. 

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.  Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. 

VML Luxembourg

VML Luxembourg is one of the leading Amazon consulting agencies in Europe. Offering 360° services for Amazon, we have a diverse range of products and services in various sectors to ensure long-term sales growth, ranging from creating multilingual content and listings to all aspects of advertising, including sales promotion, PPC and programmatic campaigns. We are part of WPP, the world’s largest digital media agency, and manage WPP’s European Center of Excellence for Amazon (ACE) dedicated to maximising performance, driving sales and building brands on the Amazon platform.

The opportunity:

As we scale our digital shelf and content optimisation services across markets, we are enhancing our capabilities around insight-led content performance reporting. Content Intelligence Engineer role is designed for someone who can combine technical dashboard development with analytical thinking to surface the insights that matter — from product page quality to compliance and channel performance. 

You’ll play a key role in transforming how we measure and communicate content effectiveness across Amazon and other retail platforms, while also helping to automate and streamline reporting processes to support growth at scale. 

What you’ll be doing:

• Design, build and maintain dashboards that support digital shelf visibility and content performance 
• Transform raw product and retail data into actionable insights for content and commercial teams 
• Create automated reports to support internal teams and external client delivery 
• Deliver insight frameworks that link content quality to KPIs such as discoverability, conversion, and compliance 
• Support statutory/legal reporting needs with precision and traceability 
• Collaborate across analytics, content, and programme teams to evolve our measurement stack 
• Contribute to long-term evolution towards intelligent, LLM-ready reporting systems 

What we want from you:

• A minimum of a Bachelor’s degree in Computer Science, Data Science, Information Systems, Business Analytics, Statistics, Mathematics, Engineering, Economics, or a related quantitative field 
• Solid experience in BI engineering, reporting or analytics roles 
• Proven skills in SQL and Python for data transformation and automation 
• Experience with BI tools such as Power BI, Qlik Sense, or Amazon QuickSight 
• Ability to work with product data and link insights to digital shelf outcomes 
• Comfortable balancing recurring dashboard delivery with strategic project input 
• Strong communicator who can bridge technical insight and business relevance 
• Fluency in English is essential; additional European languages are a plus

If you know some of this, even better:

• Familiarity with retail media metrics or eCommerce KPIs 
• Experience working with PDP (product detail page) content or content compliance frameworks 
• Exposure to LLMs, agentic systems or interest in AI-enhanced reporting 
• Understanding of content management workflows and taxonomy/tagging 
• Experience integrating insight pipelines into client-facing deliverables 

What we can offer you:

Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.

AT VML 

We work with some of the most exciting brands such as The Coca-Cola Company, EY, Bosch, Unilever, Ford, DFS, Mercedes-Benz, Johnson & Johnson, Nestlé, Sainsbury’s, Selfridges, Shell and Tiffany & Co. We’ve built over 500 platforms for brands and retailers and generate in excess of $29bn annually for our clients and work with over 50 strategic partners including Adobe, SAP, Salesforce, HCL, Shopify, Sitecore, BigCommerce, commerce tools and Acquia. Our reputation is based on our people, and we believe we have some of the best in the business.

As our business grows internationally, we’re looking for new people to join us on our journey to inspire and take a key role in shaping some of the best commerce solutions, services, and websites in the world. Working as a team, no problem is insurmountable; we share in our client’s successes and believe that anyone can show creative bravery no matter what their role is in the team.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

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