Senior Generative Search Specialist

Where A-Players Thrive.

We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually. Learn more about our brands.

We’re Looking For A: a Senior Generative Search Specialist to help shape how our brands show up in the world of AI-driven search. The ideal candidate will be equal parts strategist, technologist, and storyteller—and know how to get content to perform in Google’s Search Generative Experience (SGE), chatbots, and other AI-powered platforms.

Location: Woodland Hills, CA (Hybrid) 

What You’ll Be Doing:

• Define the Playbook: Develop frameworks for how to rank in AI-driven search experiences—then translate those into clear, quarterly action plans for content, tech, and SEO teams.
• Build the Tools: Write Python scripts to monitor AI-generated answers at scale, classify results for sentiment and accuracy, and flag any brand misses or hallucinations.
• Experiment & Measure: Prototype and test generative content blocks—like “FAQ copilots” or data-rich snippets—to boost our visibility, click-through rates, or share of voice.
• Train the Bots: Help fine-tune LLMs and build embedding collections so our internal tools echo our brand message and stay compliant with regulatory needs.
• Tell the Story: Build an executive-facing dashboard showing our brand’s share of voice across AI platforms, backed by clean data and clear insights.

Qualifications (Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

• 5+ years of experience in SEO, data science, machine learning, AI product development, or other technical digital fields.
• At least 1 year of hands-on SEO experience (technical or content-focused), or strong familiarity with SEO fundamentals like schema markup, internal linking, and E-E-A-T.
• Strong Python skills and basic model fine-tuning experience required. Familiarity with Pandas, SQL, REST APIs, and tools like LangChain or LlamaIndex is a plus.
• Hands-on experience with machine learning models and ability to translate insights into non-technical language 
• Familiarity with A/B test design and ability to analyze outcomes using tools like Tableau, Looker, or Streamlit.
• Knowledge and experience using statistical modeling techniques (e.g., Bayesian methods or uplift modeling).
• Experience manipulating knowledge graphs or working on entity-focused SEO, preferred.
• Bonus: Experience with entity SEO, vector databases (e.g., Pinecone, Weaviate), or large-scale scraping with tools like Spark or BigQuery.

Golden Perks & Benefits: 

• Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
• Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $6.1 million to date. 
• We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career. 
• 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
• Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. Learn more.
• Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career. 
• Tuition reimbursement program, which reimburses eligible tuition expenses up to specified amounts, empowering you to invest in your ongoing growth and development. 
• Work towards our collective goals and earn up to 2 extra weeks of pay each month, based on the achievement of KPIs. 
• Celebrate your accomplishments with our Win of the Week, Spot Bonus, Work Anniversary, and Shout-Outs programs, where your hard work is not only valued but also acknowledged and rewarded. 
• Reimbursements for a portion of personal cell phone and internet usage for eligible employees. 
• For those coming into our Woodland Hills, CA office, you’ll find a fully stocked kitchen and a free on-site gym. 
• Virtual and in-person company events, like our annual holiday party, happy hours, and virtual cooking nights, designed to cultivate connections and enhance work-life balance.

To read more about our Perks & Benefits, click here.

The base salary range is $89,000 - $112,000, plus annual & monthly KPI bonus potential.

The posted salary range in this job posting reflects data based on California's cost of labor analysis. This salary range is subject to change per state; please click here to find the pay differential in your state of residence if the role is remote.

Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

A Note to Recruiting Agencies: At Golden Hippo, we handle all hiring through our internal Talent Acquisition team. Occasionally, we might use staffing or recruiting agencies to support our internal team in finding the right candidates. Agencies are not authorized to contact our hiring teams directly to present candidates. Our internal Talent Acquisition team is responsible for all candidate presentations to our hiring managers. Golden Hippo will need written approval and a signed agreement before submitting any candidate info for a specific job opening. Without this, we won’t pay any fees for placements. Thank you for your understanding.

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