Senior Insight Analyst – Digital Experience

Company Description

We're ASOS. We blend our flair for fashion with our love of cutting- edge technology, but more importantly were interested in how we can bring the best out of you.

We exist to give people the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you're free to be your true self without judgment, and channel your creativity into a platform used by millions.

Through our Fashion with Integrity strategy we are driving diversity, equity and inclusion across every aspect of ASOS and ensuring every ASOSer can be their authentic self at work.  We want our people to be whoever they want to be, because we believe people who bring their best selves to work, do their best work.

Job Description

What You'll Be Doing 

• Support continuous optimisation of our digital experiences through insight, covering all aspects of the conversion funnel, including homepage and product pages as well as personalised content
• Production of regular reporting, benchmarking website/product performance and interpreting and presenting their content.
• Proactively brings new ideas to the table relating to business questions, analytics approaches and datasets
• Working closely with the Implementation team to plan and define tracking specifications required to be able to truly understand the effectiveness of site features and functionality.
• Champions an understanding of data and insight with stakeholders and business partners, ensuring teams are operating based on insight with appropriate direct access to data
• Champions a test and learn approach with stakeholders, helping to define testing roadmaps, structure tests, and draw insight and recommendations from results

Qualifications

Who We'd Like to Meet

• High level of familiarity with digital analytics and digital data collection.
• Experience with Adobe Analytics and SQL is preferred. 
• A strong track record in an Insight role, preferably within digital and/or experimentation
• High level of familiarity with digital analytics and digital data collection
• Highly numerate with a high standard of accuracy with data and commercial awareness of its usage
• Strong e-commerce knowledge
• A proactive and analytical approach and a passion for data and digital experience

Additional Information

What's in it for you?  

• Employee discount (hello ASOS discount!) 

• ASOS Develops (personal development opportunities across the business) 

• Employee sample sales  

• Access to a huge range of LinkedIn learning materials 

• 25 days paid annual leave + an extra celebration day!

• Discretionary performance related bonus scheme  

• Private medical care scheme 

• Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits 

Our Commitments

We want our people to be whoever they want to be. That’s why we’re committed to creating a truly inclusive culture at ASOS, but how’re we doing it?
 
We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter. We’ve also recently been placed 8th in the Inclusive Top 50 Companies Employer List too. 

We have several employee networks that operate as safe spaces, to help support and celebrate our people, find out more here.  

How can we support you to be your best self? Our Talent team will be happy to provide support e.g. if you need additional time to prepare for an assessment or you have requirements for any part of the interview/hiring process - just let us know by email or phone, whatever works best for you. It’s also our policy to interview all candidates with a disability who meet the minimum requirements for roles they have applied to. 

If you have any questions about the policies we have in place to support our employees (e.g. our parental leave approach), just let our Talent team know.