Artificial Intelligence GTM Lead - REMOTE

Perficient is seeking a dynamic and strategic GTM Lead for AI Initiatives to drive our go-to-market strategy for AI products and services. This role is pivotal in enhancing market awareness, generating pipeline, and ensuring the successful launch and adoption of our AI solutions. This role is remote, but if you're located near a Perficient office you will have the opportunity to work on-site with your peers as needed.

• Maintain and Execute GenAI Go-To-Market Strategy:
  • Develop and implement comprehensive strategies to bring AI products to market effectively.
  • Align strategies with overall business goals and objectives.
• Co-Marketing with BU Sales & Marketing GTM Strategies:
  • Collaborate with business units to integrate AI initiatives into their sales and marketing plans.
  • Create joint marketing campaigns to enhance visibility and adoption.
• Coordinate and Manage AI Sales Plays:
  • Design and oversee sales strategies specifically tailored for AI products.
  • Train and support sales teams in executing these strategies.
• Drive Partner Relationships & Credentials:
  • Build and maintain strong relationships with strategic partners.
  • Ensure partners are well-equipped and credentialed to promote AI solutions.
• Ensure Analyst Visibility to GenAI Program:
  • Engage with industry analysts to keep them informed about AI initiatives.
  • Leverage analyst insights to refine and improve go-to-market strategies.
• Consistently Extract Customer Use Cases and Business Outcomes:
  • Gather and analyze customer feedback and use cases.
  • Use this information to demonstrate the value and impact of AI solutions.
• Support Relevant Content Creation:
  • Develop content that supports the marketing and sales of AI products.
  • Ensure content is relevant, engaging, and informative.

• 7+ Years of B2B Go-To-Market and Sales Support Experience:
  • Extensive experience in developing and executing go-to-market strategies in a B2B context.
• Partner and Analyst Relations Experience:
  • Proven track record of managing relationships with partners and industry analysts.
• Moderate to High Level of AI Fluency:
  • Strong understanding of AI technologies and their applications.
  • Ability to communicate complex AI concepts to non-technical stakeholders.

 

The salary range for this position takes into consideration a variety of factors, including but not limited to skill sets, level of experience, applicable office location, training, licensure and certifications, and other business and organizational needs. The new hire salary range displays the minimum and maximum salary targets for this position across all US locations, and the range has not been adjusted for any specific state differentials. It is not typical for a candidate to be hired at or near the top of the range for their role, and compensation decisions are dependent on the unique facts and circumstances regarding each candidate. A reasonable estimate of the current salary range for this position is $103,584 to $209,800. Please note that the salary range posted reflects the base salary only and does not include benefits or any potential equity or variable bonus programs. Information regarding the benefits available for this position are in this benefits overview.

 

WHO WE ARE   Perficient is a leading global digital consultancy. We imagine, create, engineer, and run digital transformation solutions that help our clients exceed customers’ expectations, outpace competition, and grow their business. With unparalleled strategy, creative, and technology capabilities, our colleagues bring big thinking and innovative ideas, along with a practical approach to help our clients – the world’s largest enterprises and biggest brands succeed.
  WHAT WE BELIEVE   At Perficient, we promise to challenge, champion, and celebrate our people. You will experience a unique and collaborative culture that values every voice. Join our team, and you’ll become part of something truly special.
  We believe in developing a workforce that is as diverse and inclusive as the clients we work with. We’re committed to actively listening, learning, and acting to further advance our organization, our communities, and our future leaders… and we’re not done yet.
  Perficient, Inc. proudly provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a protected veteran in accordance with applicable federal, state and local laws. Perficient, Inc. complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Perficient, Inc. expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, national origin, age, genetic information, disability, or covered veterans. Improper interference with the ability of Perficient, Inc. employees to perform their expected job duties is absolutely not tolerated.
 

Applications will be accepted until the position is filled or the posting is removed.

Disability Accommodations:
  Perficient is committed to providing a barrier-free employment process with reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, please contact us.
 

Disclaimer:  The above statements are not intended to be a complete statement of job content, rather to act as a guide to the essential functions performed by the employee assigned to this classification.  Management retains the discretion to add or change the duties of the position at any time. 

 

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Perficient is always looking for the best and brightest talent and we need you! We’re a quickly growing, global digital consulting leader, and we’re transforming the world’s largest enterprises and biggest brands. You’ll work with the latest technologies, expand your skills, experience work-life balance, and become a part of our global community of talented, diverse, and knowledgeable colleagues.