Marketing Analytics and Insight Manager

We're Celonis, the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes - and for that, we need you to join us.

The Team:
The Marketing Analytics and Insight team is part of the marketing operation, and works in close partnership with cross functional teams including the broader go-to-market organization, marketing and sales organizations. As the engine and oil of our marketing machine, driving efficiency, optimization and smooth operations. 

The Position:

The Marketing Analytics and Insight Manager is responsible for driving the company’s data-driven marketing strategy by analyzing complex data sets, deriving actionable insights, and presenting findings to key stakeholders. This role requires a blend of analytical skills, strategic thinking, and marketing expertise to optimize campaign performance, improve customer acquisition and retention, and influence product development and go-to-market strategies

The Work You’ll Do:

• Data Analysis and Reporting: Analyze large datasets from various marketing channels (digital, social, email, SEO, etc.) to assess campaign performance, customer behavior, and market trends. Develop comprehensive reports and dashboards that provide actionable insights to the marketing team and senior leadership.
• Turn data into insights: Analyze marketing and campaign data to identify trends, spot opportunities, and uncover areas for improvement across acquisition, engagement, and retention.
• Performance Reporting & Dashboards: Design and maintain self-service dashboards to provide actionable insights to marketing leaders.
• Improve data processes: Help ensure data quality and consistency, and support improvements in how data is captured, shared, and used.
• Customer Insights: Conduct deep dives into customer data to understand customer journeys, segmentations, and lifetime value (LTV). Utilize this information to inform personalized marketing strategies and product offerings.
• Cross-Functional Collaboration: Partner with product, sales, finance, and IT teams to ensure that marketing strategies align with broader business goals. Facilitate data sharing and integration across departments to provide a holistic view of performance.
• Team Leadership: If applicable, manage and mentor a team of marketing analysts, providing guidance and support to develop their skills and ensure the delivery of high-quality insights.

Requirements:

• Bachelor’s degree in Marketing, Business, Statistics, Economics, or a related field. A Master’s degree is preferred.
• 4 - 6 years of experience in marketing analytics, data analysis, or a related field, preferably within a marketing or digital marketing environment.
• Proficiency in data analysis and visualization tools (e.g., Google Analytics, Power BI, Excel). 
• Experience with SQL, R, Python, or other programming languages for data analysis 
• Strong experience with statistical analysis and modeling techniques (e.g., regression analysis, cluster analysis, A/B testing).
• Knowledge of digital marketing platforms and CRM systems (e.g., Salesforce, HubSpot).
• Strong analytical and critical thinking skills, with the ability to interpret complex data and translate it into actionable insights.
• Excellent communication and presentation skills, with the ability to convey technical concepts to non-technical audiences.
• Ability to manage multiple projects and priorities in a fast-paced environment.

What Celonis Can Offer You:

• Pioneer Innovation: Work with the leading, award-winning process mining technology, shaping the future of business.
• Accelerate Your Growth: Benefit from clear career paths, internal mobility, a dedicated learning program, and mentorship opportunities.
• Receive Exceptional Benefits: Including generous PTO, hybrid working options, company equity (RSUs), comprehensive benefits, extensive parental leave, dedicated volunteer days, and much more.
• Prioritize Your Well-being: Access to resources such as gym subsidies, counseling, and well-being programs.
• Connect and Belong: Find community and support through dedicated inclusion and belonging programs.
• Make Meaningful Impact: Be part of a company driven by strong values that guide everything we do: Live for Customer Value, The Best Team Wins, We Own It, and Earth Is Our Future.
• Collaborate Globally: Join a dynamic, international team of talented individuals.
• Empowered Environment: Contribute your ideas in an open culture with autonomous teams.

About Us:

Celonis makes processes work for people, companies and the planet. The Celonis Process Intelligence Platform uses industry-leading process mining and AI technology and augments it with business context to give customers a living digital twin of their business operation. It’s system-agnostic and without bias, and provides everyone with a common language for understanding and improving businesses. Celonis enables its customers to continuously realize significant value across the top, bottom, and green line. Celonis is headquartered in Munich, Germany, and New York City, USA, with more than 20 offices worldwide.

Get familiar with the Celonis Process Intelligence Platform by watching this video.

Celonis Inclusion Statement:

At Celonis, we believe our people make us who we are and that “The Best Team Wins”. We know that the best teams are made up of people who bring different perspectives to the table. And when everyone feels included, able to speak up and knows their voice is heard - that's when creativity and innovation happen.

Your Privacy:

Any information you submit to Celonis as part of your application will be processed in accordance with Celonis’ Accessibility and Candidate Notices

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