Principal Product Manager - AI/ML Growth

About Life360

Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most, with a range of services including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 83.7 million monthly active users (MAU), as of May 2025 across more than 150 countries. 

Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family).

Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com.

Life360 is a Remote First company, which means a remote work environment will be the primary experience for all employees. All positions, unless otherwise specified, can be performed remotely (within the US) regardless of any specified location above. 

About the Team

The newly formed AI Growth Enablement team sits at the intersection of Product, Data Science, and Engineering. Our charter is to unlock step-function growth in users, subscribers, and revenue by building shared AI/ML capabilities — including but not limited to experimentation and automation tools, generative AI models, predictive-model APIs, and self-serve tooling—that accelerate decision-making, experimentation and automation across multiple product teams. You’ll partner closely with other PMs in the Growth organization, as well as with the Data Science and Data Analysis teams, to turn data and models into delightful, effective experiences at scale, and to empower each team to leverage AI/ML in the most effective way to drive user and revenue growth.

About the Job

We’re looking for a Principal Product Manager II with deep AI/ML experience to define and execute Life360’s strategy for data-driven growth. You will:

• Own the vision, roadmap, and delivery of internal AI/ML platforms, tools, and growth accelerators
• Lead a cross-functional group of data scientists, ML ops engineers, and cloud engineers
• Drive adoption of AI capabilities that lift acquisition, engagement, retention, and monetization.
• Align senior leadership and cross-organizational stakeholders on impact, investment and sequencing.

The US-based salary range for this position is $172,500 to $253,500. We take into consideration an individual's background and experience in determining final salary- therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.

What You’ll Do

• Strategic leadership: Set a product vision for AI-powered growth and translate it into measurable outcomes, KPIs, and roadmaps.
• Platform ownership: Deliver and scale self-serve model-hosting, feature-store and experimentation infrastructure that shortens time-to-insight for every product team
• Growth experimentation: Partner with Product and Analytics to design automated targeting, pricing, and lifecycle models aimed at optimizing LTV for every user
• Cross-team enablement: Package reusable APIs, SDKs and dashboards that enable non-ML teams to ship smarter features without ML expertise.
• Data-informed decision-making: Define success metrics, run opportunity sizing, and champion a test-and-learn culture grounded in rigorous analysis.
• People management: Hire, coach and inspire a multidisciplinary team; foster a culture of craft, ownership, and high-impact delivery.

What We’re Looking For

• 8–10+ years of product management with 5+ years building data/AI platforms or ML-driven growth products at consumer scale 
• Demonstrated success in turning ML research into shipped capabilities that move key business metrics.
• Fluency in modern ML stacks (Python, TensorFlow/PyTorch, feature stores, real-time inference, A/B frameworks) and cloud platforms (AWS/GCP/Azure).
• Hands-on background in data science, ML engineering or analytics OR extensive track record partnering with such teams.
• Proven ability to influence at the exec level, balance short-term wins with long-term bets, and thrive amid ambiguity.
• Values that resonate with ours: Be a Good Person, Be Direct with Respect, Members Before Metrics, High Intensity High Impact.

Our Benefits

• Competitive pay and benefits
• Medical, dental, vision, life and disability insurance plans (100% paid for employees)
• 401(k) plan with company matching program
• Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being
• Flexible PTO, 13 company-wide days off throughout the year
• Winter and summer Week-long Synchronized Company Shutdowns
• Learning & Development programs
• Equipment, tools, and reimbursement support for a productive remote environment
• Free Life360 Platinum Membership for your preferred circle
• Free Tile Products

Life360 Values

Our company’s mission-driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference 

• Be a Good Person - We have a team of high integrity people you can trust. 
• Be Direct With Respect - We communicate directly, even when it’s hard.
• Members Before Metrics - We focus on building an exceptional experience for families. 
• High Intensity, High Impact - We do whatever it takes to get the job done. 

Our Commitment to Diversity

We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.

We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.