Product Analytics Strategy Lead
Barcelona (TC), Spain
Amadeus
Discover how Amadeus' platform and technology help airlines, travel agencies, hotels and others connect, do business, and deliver better travel experiences.Job Title
Product Analytics Strategy LeadSummary
As the Product Analytics Strategy Lead for Hospitality, you will be the driving force behind the strategy for our digital analytics vision and the execution of a unified measurement framework across all guest-facing digital products. You will define and lead the product lifecycle of how we track, interpret, and act on user behavior data to improve product performance, enhance guest experiences, and support both internal teams and high-end clients in making data-informed decisions.
This is a unique opportunity for an experienced and technically strong digital analytics professional who thrives in a dynamic environment, brings a high level of autonomy, and is confident leading both strategy and execution. If you're proactive, collaborative, and excited by the challenge of building the next generation of analytics strategy for digital guest experience products in Amadeus Hospitality, we’d love to hear from you.
Key Responsibilities
- Strategy Ownership: Design and lead the long-term analytics strategy across all guest-facing hospitality products, ensuring alignment with business goals, KPIs, and client needs;
- Functional Leadership: Guide and support the analytics function, mentor the Senior Product Analyst, and lead collaboration with external analytics vendors and consultants;
- Cross-Functional Collaboration: Work closely with product, UX, development, marketing, and go-to-market teams to embed analytics into the product lifecycle and support Operations;
- Client Enablement: Support high-end clients and client-facing teams with advanced analytics implementations, campaign tracking, and strategic measurement guidance;
- Data Governance & Compliance: Ensure analytics practices are scalable, privacy-compliant, and aligned with legal, regulatory, and internal standards;
- Insight Activation: Generate actionable insights, establish regular reporting and case study processes, and support product and UX decisions through data;
- Analytics Culture Building: Promote a data-informed mindset across the organization by sharing best practices, success stories, and enabling teams to confidently use analytics.
About the ideal candidate:
- Bachelor’s degree in a relevant field such as Data Science, Computer Science, Statistics, Economics, Business Analytics, or a related discipline;
- Master’s degree preferred, particularly in analytics, digital strategy, or business intelligence;
- Relevant certifications (e.g., GA4, Adobe Analytics, SQL, Python, or tag management platforms) are a plus;
- Minimum of 10 years of experience in digital or product analytics, ideally with exposure to the hospitality industry or guest-facing digital products;
- Proven ability to lead cross-functional analytics initiatives and collaborate with product managers, engineers, UX designers, and senior stakeholders;
- Strong technical proficiency in analytics tools and platforms (e.g., GA4, Adobe Analytics, SQL, Looker Studio, Tableau, or similar);
- Skilled in identifying problems, analyzing root causes, and developing data-driven solutions;
- High attention to detail and data quality, with a strong focus on accuracy, validation, and reliability of insights;
- Experience mentoring and guiding team members as lead, fostering a collaborative and high-performing analytics culture;
- Experience managing external analytics vendors or consultants, including budgeting, contracting, and overseeing deliverables;
- Ability to communicate complex data clearly and effectively to both technical and non-technical audiences, through written reports and presentations) are a plus.
What we can offer you:
- 💰 A complete rewards offer - Amadeus provides attractive remuneration packages, covering all essential components of a competitive reward offer, including bonus, equity, pension plan, travel, life and healthcare insurance, as well as lunch and transport allowance and other benefits.
- 🌎 A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.
- 🎓 Great opportunities to learn - Learning happens all the time and in many ways at Amadeus, through on-the-job training, formal learning activities, and day-to-day interactions with colleagues.
- 🤗 A caring environment - Amadeus fosters a caring environment, nurturing both a fulfilling career and personal and family life. We care about our employees and strive to provide a supportive work environment.
- 🌟 A flexible working model - We want our employees to do their best work, wherever and however it works best for them.
- 🌈 A diverse and inclusive community - We are committed to leveraging our uniquely diverse population to drive innovation, creativity, and collaboration across our organization.
- 📈 A Reliable Company - Trust and reliability are fundamental values that drive our actions and shape long-lasting relationships with our customers, partners, and employees.
- 🎯 A critical mission and purpose - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose.
Diversity & Inclusion
Amadeus aspires to be a leader in Diversity, Equity and Inclusion in the tech industry, enabling every employee to reach their full potential by fostering a culture of belonging and fair treatment, attracting the best talent from all backgrounds, and as a role model for an inclusive employee experience.
Amadeus is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to gender, race, ethnicity, sexual orientation, age, beliefs, disability or any other characteristics protected by law.
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Business Analytics Business Intelligence Computer Science Data governance Data quality Economics KPIs Looker Privacy Python SQL Statistics Tableau UX
Perks/benefits: Career development Flex hours Insurance Salary bonus Team events
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