Sr. Data Analyst - Customer Experience & Engagement

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create digital marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them to save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agrifinance, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data and to innovate. A FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 23,300 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.

Job Description

As a Senior Analyst, you will use advanced analytical skills and an understanding of customer behavior to support CRM and customer engagement strategies. You will help drive data-informed decisions by analyzing customer interactions across multiple touchpoints (e.g., web, mobile, call center, chat, email) to uncover insights that improve retention, satisfaction (NPS), and revenue growth. You will report to the Analytics Senior Manager.

Qualifications

• 5+ years of experience in business analytics, forecasting or business planning with emphasis on analytical modeling, quantitative reasoning, and metrics reporting (preferably from an internet environment).
• 2+ years of experience with CRM, mobile app push, chat, social media, and customer care data. Working knowledge of Salesforce Marketing Cloud and Unica.
• Understanding of relational database theory and proficient in writing and understanding complex SQL code.
• Experience with Business Intelligence tools (Tableau, Looker, Qualtrics, Alteryx, Airflow) and real time dashboard development.
• Experience handling unstructured data and analyzing free form text with NLP.
• Familiarity with Web Analytics platforms like Adobe Analytics and Google Analytics Premium.
• Analytical thinker with the capacity to provide insight into online behaviors, activities and identify opportunities to increase the online experience.
• Experience with Data ETL processes and API based development.
• Knowledge of statistical models and practical experience in predictive model development (Python, R, SAS, etc.)

Additional Information

Benefits/Perks:

• Great compensation package and bonus plan
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
• Explore all our exciting benefits here: https://yourexperianbenefits.com/cand-index.html

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World's Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.

Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience, and education. This position is also eligible for a variable pay opportunity and a comprehensive benefits package.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity. #LI-Hybrid