CRM Architect II

Purpose Statement

• To be a client engagement technical expert and apply and provide data, systems and engineering know how to support, track, develop and improve client engagement programmes, campaigns and prompts throughout the client engagement life cycle. 
• To conceptualise, articulate, design and build Client Relationship Management (CRM) solution designs in relation to specific communication programmes, campaigns, and prompt business requirements.
   

Experience

Minimum:

• >2-3 yrs. technical CRM experience in a client relationship environment or business engineering to understand data, modelling, selection, systems, and integration points in respect of a client centric view.
• >1 yrs. experience working on Salesforce Marketing Cloud and / or other CRM platforms
• Experience of working cross functionally with multiple stakeholders.
• Operating in an environment practicing Agile methodology.

Ideal:

• >2 years’ experience in CE to understand data, modelling, selection, systems, and integration points in respect of a client centric view
• >2 years program or business engineering experience project experience.

Qualifications (Minimum)

• A relevant tertiary qualification in SAFe Program Consultant (SPC) or Similar

Qualifications (Ideal or Preferred)

• Honours Degree in Information Technology or Similar

Knowledge

Minimum:

• Salesforce Marketing Cloud
• Salesforce CRM
• Process engineering
• Analytics and modelling
• System integration, APIs
• Customer relationship management principles, tools, and methods
• Understanding of data, modelling, selection, systems, and integration points in respect of a client centric view.
• Stakeholder engagement and management principles and practices
• Agile methodology

Ideal:

• CX or CE Journey mapping
• Technical CRM program building 
• AI modelling
• Digital channel development and integration 
   

Skills

• Analytical Skills
• Communications Skills
• Interpersonal & Relationship management Skills
• Planning, organising and coordination skills
• Problem solving skills

Conditions of Employment

• Clear criminal and credit record