Measurement Lead

Kard is transforming customer loyalty with our rewards-as-a-service API platform. We empower our partners, from neobanks to financial institutions and beyond, to offer tailored rewards that celebrate customers' daily transactions. Backed by $30M from industry-leading investors and seasoned experts, we are reshaping the future of customer engagement.

About the Role

As Kard’s Measurement Lead, you’ll own and evolve how we showcase the impact of our work to both merchant and issuer partners. This includes designing and executing experiments, creating attribution and incrementality models, and providing actionable insights to both internal stakeholders and external clients. This high-impact individual contributor position is part of the Data team, collaborating closely with Go-To-Market (GTM), Product, Data Science, and Engineering teams to integrate top-tier measurement directly into our platform and workflows, ultimately driving strategy and optimizing results.

Responsibilities

• Design and implement incrementality and attribution frameworks to measure program impact.
• Run experiments and lift studies using rigorous causal inference techniques.
• Build reusable methodologies and playbooks for measuring performance across campaigns and partners.
• Deliver experimental results and actionable insights to clients.
• Partner with GTM teams to educate and advise customers on measurement best practices.
• Collaborate with Product, Engineering, and Data Science to integrate measurement and experimentation tools into our platform.
• Analyze performance trends, uncover insights, and inform strategy and product direction.
• Advocate for transparent, business-relevant measurement across the organization.
• Continuously improve internal processes for campaign analysis, test design, and reporting.
• Stay current with industry and academic advances in marketing measurement and experimentation.

Desired Skills

• 5–8 years in marketing measurement, experimentation, or analytics, ideally in adtech, martech, fintech, or marketplaces.
• Expertise in causal inference, experimentation design, and attribution methods, including randomized controlled trials, pre/post analysis, synthetic controls, and matched markets.
• Proficiency in SQL and Python, with experience analyzing large datasets.
• Ability to communicate complex statistical concepts and business-impactful insights clearly to technical and non-technical audiences.
• Familiarity with attribution models (e.g., last-touch, multi-touch, algorithmic) and lift testing frameworks
• Experience collaborating with revenue-facing teams and advising partners.
• Strong written, verbal, and data visualization skills.
• Bachelor’s or Master’s in Statistics, Economics, Computer Science, or related field.
• Curious, collaborative, humble, and business-minded with a bias for action.
• U.S. core business hours availability and willingness to travel for company meetings.

Remote - USA Pay Range$170,000—$190,000 USDWhy Join:

Kard recognizes the unique value each of us brings to our collective success. As part of our remote-first team, you'll have the autonomy to influence our trajectory, actively contributing to the growth of our business and the evolution of our company culture. By embodying our core values of Initiative, Openness, and Humility, you will not only witness but directly foster an inclusive and dynamic work environment, from the executive level down.

Our competitive benefit plan includes:

• Flexible PTO, with a minimum requirement to take one day off a quarter, ten days a year, promoting mental well-being
• Observance of 11 Federal Holidays, plus an additional day each for Black Friday and Christmas Eve (US employees only)
• Health, Dental and Vision Insurance
• 401k with employer match (US employees only)
• Coworking space and WFH setup reimbursement
• Company Offsites two times per year for planning, team-building, and networking

Kard is an equal opportunity employer and we actively encourage applicants of all genders, backgrounds, and experiences to apply. We believe that diverse perspectives enrich our workplace and drive our success.