Growth Automations Lead

Join SalesAPE, one of the fastest-growing AI companies, recognised as a leader in cutting-edge AI technology and backed by over $20 million from top VCs.

We’re at the dawn of a powerful evolution, set to transform society with our tech. Our mission? To tackle inequality by empowering a huge market of non-tech SMBs—93% of all businesses, think construction, automotive, real estate, and more. While the tech industry has compounded its growth with computing power, these businesses have been technically starved.

With AI agents and our natural language interface technology, we’re unlocking huge productivity gains for our clients. It’s deeply rewarding to see firsthand the transformation in small businesses as they embrace their agent—not just as a tool, but as a trusted, hard-working member of their team. The emotional bond our clients feel toward their agent is undeniable—they often tell us their ‘Ape’ has become part of the family. Our vision is to become the ‘ brain’ of a business spinning out agent worker, freeing up time and simplifying operations, to ensure humans spend more time in real-life interaction.

If you’re ready for intense, high-energy, meaningful work, come make a real impact with us at SalesAPE.

As we started building with large language models and AI-powered natural language interfaces, I had an aha moment. It hit me just how significant this inflection point is: compute—the raw power of computers—is now accessible to people who don’t use computers."

"And when I thought about that, I realized the closest invention humanity has seen to this shift was electricity. When electricity arrived, it didn’t just light up homes—it transformed industries, democratized wealth, and empowered everyone, from factory owners to farmers, to grow and thrive. Today, with AI, we have the opportunity to do the same for the real economy."

"For the last two decades, the tech industry has had an incredible advantage. Computers have been like co-pilots for us, quietly amplifying our productivity and enabling us to grow faster than ever before. But 95% of businesses—builders, plumbers, and real estate agents—have been technically starved. These businesses make up 50% of GDP, five times larger than the entire tech industry, but they’ve never had access to the tools they need to compete."

"This is the inequality we’re solving. APE AI is democratizing technology, bringing the power of compute to businesses that have been left behind. And what’s so rewarding is that we’re not just helping faceless corporations—we’re empowering real people. Small business owners who pour their hearts into their work. People whose success directly impacts their families, their communities, and society at large. It’s deeply rewarding to see firsthand the transformation in small businesses as they embrace their agent—not just as a tool, but as a trusted, hard-working member of their team."

"For me, this mission is personal. I’ve spent my career building companies that encourage people to connect in real life, to be physically active, and to engage with their communities. This isn’t just about productivity—it’s about health, happiness, and thriving societies. Humans weren’t built to spend their lives staring at screens. We’re wired to interact, to move, to be part of the real world. And what excites me is that Ape AI is helping to make this possible—empowering businesses that create real-world value to thrive at the same pace as the tech giants."

"This isn’t just about technology. It’s about fairness. It’s about giving the power of compute to the people who need it most, so they can grow, thrive, and make a difference. That’s our mission, and it’s something we can all be proud of.

The Role

You’ll be building high-velocity go-to-market experiments in key verticals, translating marketing goals into automated workflows and scalable campaigns that directly drive pipeline growth. Reporting to the Head of Growth, you’ll partner with Sales, Ops, Product and Engineering to architect and optimize full-stack GTM processes - both digital and offline.

Core Responsibilities

• GTM Workflow Engineering
  Rapidly prototype, implement, and maintain end-to-end automated workflows connecting CRM, ad platforms, and third-party tools to orchestrate targeted vertical campaigns and scalable prospect experiences.

• AI-Powered Content Orchestration
  Develop and refine content pipelines using LLMs and creative tools (video, copy) to personalize messaging at scale.

• Experiment Design & Execution
  Plan, launch, and iterate high-velocity multichannel tests (digital, direct mail, events), analyzing results to optimize budget and performance.

• Metrics & Insights
  Design and maintain real-time dashboards; extract actionable insights to inform strategy and improve funnel efficiency.

• Enablement & Documentation
  Create modular playbooks, process docs, and training materials to empower Sales and Marketing teams to self-serve automation capabilities.

Day-to-Day Activities

• Rapidly prototype new CRM workflows and scoring rules; conduct A/B tests on routing logic.

• Collaborate with Engineering to integrate APIs, troubleshoot automation failures, and optimize system reliability.

• Use LLM prompts to generate and QA copy variants for emails, ads, and landing pages, then deploy via automated pipelines.

• Launch, monitor, and iterate multichannel experiments, adjusting parameters in-flight based on performance data.

• Lead daily standups to review pipeline health, highlight experiments, and unblock cross-functional dependencies.

Essential Skills & Qualifications

• Workflow & CRM Automation: 3–5 years building complex CRM automations, with exposure to APIs or no-code platforms.

• AI/LLM & Content Generation: Comfortable engineering prompts and refining AI-generated copy (emails, ads, video scripts).

• Experimentation Mindset: Proven track record running multichannel pilots - setting up, measuring, and iterating.

• Data Fluency: Able to model data, build dashboards (Looker, Tableau, GA4), and draw actionable insights.

• Technical Agility: Basic scripting (Python/JS) or advanced no-code skills to glue systems together.

Behavioural Traits & Mindset

• Systems Thinker: Sees the big picture and designs automations that integrate seamlessly into broader GTM workflows.

• Problem Solver: Breaks down complex challenges into actionable steps and crafts scalable solutions.

• Automation Enthusiast: Passionate about streamlining processes, building reusable modules, and maximizing efficiency.

• Experimental Learner: Embraces a test-and-learn approach - rapidly prototyping ideas, analyzing results, and iterating.

• Collaborative Communicator: Bridges technical and business teams by clearly articulating strategies, trade-offs, and outcomes.

Growth Opportunities

This role sits at the vanguard of marketing’s AI-driven future. As automation and intelligent tools reshape how we engage customers, you’ll be right at the cutting edge - experimenting with emerging technologies, pioneering new strategies, and redefining best practices. If you’re passionate about building a career at the intersection of growth and innovation, this role offers an unparalleled launchpad. You’ll gain hands-on experience leading AI-powered campaigns and automations, positioning you perfectly for a future where marketing is increasingly shaped by AI and automation.