Senior Vice President, Business Intelligence
Philadelphia, PA, United States
Publicis Groupe
Company Description
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.
Job Description
As the Senior Vice President (SVP) at PHM, you will craft and execute the data and analytics vision while managing a team of VPs, directors, managers, and analysts. You will be responsible for operational excellence, providing strategic guidance to clients, and driving growth within PHM and the health advertising industry.
The team's responsibilities encompass all aspects of data and analytics, including cross-channel measurement, audience analytics, content and advertising behavior, and optimizations. You'll collaborate with Media leads on client deliverables, process improvements, and partner engagement to maintain PHM's position as a premier health agency for clients in the health and pharmaceutical sector.
You will report to the Chief Analytics Officer. This is a hybrid role and is required to be in office 3 days a week.
Responsibilities:
- Develop and execute strategic data and analytics initiatives aligned with organizational objectives.
- Provide executive-level support, including delivering insights and recommendations to the leadership team.
- Lead client engagement on performance metrics, quarterly business reviews, and strategic planning.
- Oversee the development of client-facing materials, presentations, and case studies.
- Identify opportunities for revenue growth and drive innovation in data-driven solutions.
- Be the primary liaison between the data and analytics team and executive leadership.
- Manage mentor and empower team members to lead excellence in analytics.
- Collaborate with executive leadership to define staffing needs and strategic priorities.
Strategic Leadership and Innovation:
- Use market insights and competitive intelligence to inform strategic decision-making.
- Develop and communicate central strategies that align with our overarching goals.
- Be a trusted advisor to executive leadership, providing insights and recommendations.
- Set strategic plans for analytics, optimizations, and performance strategies to drive client success.
Qualifications
- Bachelor’s degree in analytics, business, or related field
- 12+ years’ experience in marketing working across technical, data and analytics teams.
- 6+ years managing teams.
- 3+ years in pharma, OTC, or wellness industries
- Expertise in Analytics platforms or BI software such as: Datorama, Power BI, Crossix, IQVIA, and Symphony Health Solutions
- Competencies in financial & business acumen, strategic thinking and planning, conflict management, interpersonal skills, change management, delegation, talent coaching and mentoring, negotiation, and influence.
- Experience translating data insights into actionable recommendations for executive decision-making.
- A demonstrated track record of meeting performance expectations.
- Willingness to travel as client needs, approx. 10%-30%
#LI-Hybrid
Additional Information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.
All your information will be kept confidential according to EEO guidelines.
* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰
Tags: Business Intelligence Pharma Power BI
Perks/benefits: Flex hours Flex vacation Health care Medical leave Parental leave Startup environment Wellness
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