Senior Specialist, Client & Marketing Analytics
Tasks
- Analyze audience behavior and campaign effectiveness
- Build CRM segmentation strategies
- Conduct A B testing for subject lines and content formats
- Design measurable campaigns and success metrics
- Develop engagement scoring and lead identification frameworks
- Develop executive dashboards and insight reports
- Ensure consent based email segmentation and list quality
- Flag warm prospects from digital behavior
- Identify engaged clients and cross sell opportunities
- Identify trends in content consumption and targeting
- Lead marketing analytics across channels
- Maintain data hygiene standards
- Monitor and improve email deliverability
- Monitor campaign performance and optimize engagement
- Perform post campaign analysis and next steps
- Promote CRM as authoritative communication data
- Support CASL compliance reporting and re permission strategies
- Support account planning and outreach with data
- Translate analytics into recommendations
- Use client and matter data for growth opportunities
Perks/Benefits
Skills/Tech-stack
A/B | A/B Testing | B testing | CRM | CRM segmentation | Churn analysis | Data Hygiene | Data Storytelling | Data analytics | Data integration | Dynamics 365 | Email Marketing | Excel | Excel modelling | Google Ads | Google Analytics | Google Analytics 4 | Google BigQuery | Google Search Console | Google Tag | Google Tag Manager | Google search | Lead Scoring | Looker Studio | Marketing Automation | Microsoft Dynamics | Microsoft Dynamics 365 | Power BI | Predictive Analytics | Python | R | SQL | Salesforce | Search Console | Segmentation | Tableau | Tag Manager | WordPress
Related jobs
-
System Integration Specialist - Robotics CAD 92K-115KAutomation | Customer communication | Hardware Integration | Project Management | PythonGroup benefits plan | Hybrid work | Mentorship program | Paid volunteering days | Training and professional developmentMid-level Full TimeMontreal, QC, Canada18h ago
-
AI Automation | Attribution Modeling | CRM | Customer Lifetime Value | DBTCo-working budget | Flexible working hours | Fully remote | Home-office equipment | Learning and development budgetSenior-level Full TimeCanada R22h ago
-
Senior-level Full TimeMontreal1d ago
-
AI Solution Specialist (Hybrid) CAD 100K-176KAPI Integration | Architecture Design | Automation | Document analysis | LLM Prompt EngineeringEmployee benefits | Hybrid work environmentSenior-level Full TimeMontreal 700, Canada2d ago
-
Senior Storage Support Specialist CAD 111K-130KAnsible | Automation and configuration | Automation and configuration management | Azure NetApp | Azure NetApp FilesDefined benefit pension | Extra vacation days | Flexible work hours | Health dental disability and life insurance | Hybrid work modelSenior-level Full TimeOttawa or Calgary, ON, CA5d ago
-
Data & Ai Governance Specialist - Data Quality Focus CAD 77K-113KCollibra | Data Auditing | Data Governance | Data Quality | Data Quality LabsDefined benefit pension plan | Employee Savings and Investment Plan | Hybrid work model | Paid vacation | Personal daysMid-level Full TimeMontreal, Canada6d ago
-
Specialist Analytics Peel Housing Corporation CAD 94K-118KArtificial Intelligence | Association discovery | Classification | Cluster Analysis | Data MiningFlexible hours | Health, dental, vision benefits | Learning and development resources | OMERS pension plan | Paid personal daysMid-level Full TimeMississauga, ON, Canada6d ago
-
Risk Analytics Specialist CAD 94K-138KAWS | Azure | Data Analysis | Data Visualization | Event tree analysisFlexible work hours | Mentorship | Professional development | Work-life balanceSenior-level Full TimeToronto, ON, Canada6d ago
-
APIs | Azure | C# | Configuration | Data ArchitectureFlexible work arrangements | Health and wellness programs | Professional development opportunitiesMid-level Full TimeWaterloo, ON, CA7d ago
-
Associate Data Governance Specialist CAD 50K-83KData Catalogs | Data Classification | Data Governance | Data Lineage | Data ManagementEmployee assistance program | Flexible work options | Health and dental coverage | Health and wellness programs | Paid time offMid-level Full TimeGuelph, Ontario, Canada; Toronto, Ontario, Canada; …7d ago
-
Attention to detail | Communication skills | Compliance Awareness | Customer Service | Data entryHealth dental vision RRSP match health wellness spend vacation days hybrid workEntry-level Full TimeToronto, ON, M5H 1J8, CA8d ago
-
Artificial Intelligence | Bilingual (French/English) | Bilingual French | Data analytics | HR Information SystemsCareer development opportunities | Hybrid work | Inclusive workplaceSenior-level Full TimeNational Support Center QC, Canada8d ago
-
Consultant, Data Governance Adherence CAD 50K-59KChange Management | Control Testing | Data Governance | Data Management | Data QualityBenefits program | Employee share purchase plan | Flexible work arrangement | Pension plan | Recognition programMid-level Full TimeToronto-81 Bay, 21st Floor, Canada9d ago
-
Senior Business Analytics Specialist CAD 93K-113KAI | BI tools | Communication | Confluence | Data AnalysisDental benefits | Health benefits | Learning and development | Paid vacation | Retirement contributionsMid-level Full TimeToronto, Ontario, Canada12d ago
-
Data Governance Specialist CAD 105K-123KBusiness Objects | Business glossary | Cloud Platforms | Data Analysis | Data GovernanceDiversity and inclusion programs | Flexible working arrangements | Health benefits | Home-office allowance | Paid volunteer daysMid-level Full TimeToronto Office, Canada R12d ago
-
Actuarial Specialist – Claims Analytics CAD 110K-160KAI | Actuarial modeling | Data Analysis | Data Mining | Data VisualizationCareer development | Health benefits | Paid time off | Retirement plans | Training programsSenior-level Full Time50 Boulevard Cremazie West, Montreal, Quebec, …13d ago
-
DAX | Data Analysis | Data Lake | Data Modeling | Data QualityCafeteria | Development environment | Health insurance | On-site gym | Paid parental leaveMid-level Full TimeSaint Laurent Montreal, Canada13d ago
-
Sr.Marketing Analytics Manager - Advanced Analytics CAD 138K-179KData Analysis | Experiment design | Machine Learning | Marketing Analytics | Marketing measurementFlexible working | Health insurance | Parental leave | Professional development stipend | Remote work optionsSenior-level Full TimeRemote - Canada R13d ago
-
Senior Financial Analytics & Data Lead CAD 78K-128KAI | Advanced Excel | Automation | Azure | CRMCareer development | Dental benefits | Disability benefits | Health benefits | Life insuranceSenior-level Full TimeMississauga, Canada14d ago
-
Specialist, Data Engineering CAD 101K-128KAWS | Azure | Bash | Cloud Platforms | Cloud platforms GCPAttractive compensation | Benefits | Career development | Discounted services | FlexibilitySenior-level Full TimeBurlington Office 37.5HRS, Canada15d ago
-
Senior Consultant, Risk Analytics CAD 75K-92KData Analysis | Data Mining | Financial Statement Analysis | Python | Risk ManagementBenefits program | Employee share purchase plan | Flexible work arrangement | Paid time off | Pension planSenior-level Full TimeToronto-81 Bay, 31st Floor, Canada15d ago
-
People Analytics Co-op CAD 54K-54KDAX | Data Analysis | Data Modeling | Data Validation | ExcelFlexible work arrangements | Inclusive environmentMid-level Full TimeSt. Thomas, CA16d ago
-
AWS Redshift | Agile | Cognos Analytics | Confluence | Data MartSenior-level Full TimeToronto, Ontario, Canada16d ago
-
AWS Redshift | BI Architecture | Cognos Analytics | Confluence | DashboardingSenior-level ContractToronto, Canada18d ago
-
Data Governance Context Specialist (Hybrid) CAD 75K-141KKnowledge graphs | Neo4j | OWL | Ontology Development | PythonDiversity and inclusion | Employee benefits | Hybrid workSenior-level Full TimeMontreal 700, Canada19d ago