Demand Generation Data Analyst (Remote, United States)

We're seeking a highly motivated and detail-oriented individual who is passionate about transforming data into strategic decisions. If you thrive on diving into data, uncovering hidden trends, forecasting results, and making impactful recommendations, this could be your dream job. You'll leverage your analytics and data science expertise to optimize funnel performance and drive revenue growth. 

Responsibilities:

• Set and forecast demand generation targets by analyzing historical data and trends, ensuring alignment with business objectives and working with our revenue and SDR operations teams. 
• Work closely with the marketing team to address key strategic questions and provide insights.
• Lead and manage complex data analytics projects, including predictive scoring, segmentation optimization, attribution modeling and opportunity influence, and more. 
• Leverage advanced analytical techniques (e.g. predictive modeling, causal inference, machine learning, AI) to uncover hidden patterns, identify growth opportunities, and guide strategic decision-making.
• Proactively identify and address data quality issues, implementing data governance practices to ensure data accuracy and reliability.
• Design and maintain Grafana dashboards to provide real-time visibility into key metrics and improve the workflows of internal teams.
• Prepare reports and presentations to communicate marketing insights to management and other stakeholders.
• Stay up-to-date on the latest trends in marketing analytics and AI.

Requirements:

• 5+ years of experience in marketing analytics or data science.
• Expertise in advanced analytics exploration, with experience managing large datasets across multiple systems.
• Highly proficient in using Google Sheets/Excel (pivot tables, formula functions), Google Data Studio, Looker, or equivalent tools for data analysis. 
• Proficient in Structured Query Language (SQL) or other programming languages, with experience in crafting queries to extract, manipulate, and analyze data 
• Proficient in Tableau, Grafana, or similar data visualization tools.
• Exposure to reporting on sales and marketing campaigns with tools such as Salesforce, Google Analytics, Marketo, Hubspot.
• Proactive in identifying and developing innovative solutions for unstructured and complex problems.
• Independent self-starter, capable of taking ownership of projects and driving them to completion.
• Strong understanding of marketing metrics and KPIs.
• Strong writing and presentation skills, plus the ability to articulate data insights to cross functional and nontechnical audiences.

In the United States, the base salary compensation range for this role is $120,000 - $144,000.  Actual compensation may vary based on level, experience, and skillset as assessed in the interview process. Benefits include equity, bonus (if applicable) and other benefits listed here.

  About Grafana Labs: There are more than 20M users of Grafana, the open source visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps more than 3,000 companies -- including Bloomberg, JPMorgan Chase, and eBay -- manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo).   Benefits: For more information about the perks and benefits of working at Grafana, please check out our careers page.   Equal Opportunity Employer: At Grafana Labs we’re building a company where a diverse mix of talented people want to come, stay, and do their best work. We know that our company runs on the hard work and the dedication of our passionate and creative employees. If you're excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways.   We will recruit, train, compensate and promote regardless of race, religion, color, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organization and we’re working hard to make sure that’s the foundation of our organization as we grow.   For information about how your personal data is used once you’ve applied to a job, check out our privacy policy.