Customer Insight Analyst

In BI, Data & Analytics, we’re the team in charge of the end-to-end data ingestion, curation, governance, real-time reporting, analytics and insights for the entire boohoo Group. We want to enable more automated data-driven decisions through Artificial Intelligence and Machine Learning. We work with real-time reporting, keeping the business up-to-date on the brands’ commercial performance hour by hour, every single day.

Based in the Pretty Little Thing Head Office, Manchester. 4 days from the office, 1 day from home.

Tasks, Duties and Responsibilities

• Market and customer insight generation (identifying and collecting appropriate customer, competitor and market data such as pricing, market share, proposition changes, etc).
• Join up insights from across different sources to provide the business with a holistic understanding of the market.
• Working with external agencies and data providers, ensuring timely delivery of relevant and actionable insights.
• Design and deliver periodic reporting highlighting trends and monitoring KPIs.
• Be able to communicate analysis outputs to wider teams within PLT to help support delivery.
• Apply industry knowledge to interpret data and improve performance.
• Bring passion about the boohoo Group, customer and digital experience.
• Work alongside Marketing, IT, UX, Visual Merchandising (Product Teams) and Customer teams to be able improve reporting and analysis.
• Build systems/processes to transform raw data into actionable business insights.

More about you

• SQL
• System skills (particularly Excel and PowerPoint).
• Ecommerce / Online / Marketing – understanding of Google Analytics / Big Query / customer behaviour / digital metrics (e.g., conversion rates, ROAS, ROI etc).
• Analytical skills combined with strong commercial acumen.
• Team player – assisting colleagues by completing tasks outside of own job role when requested, including supporting associated companies.
• Commercial experience with an understanding of ecommerce, retail or FMCG data / information requirements.
• Stakeholder management and a general appreciation of stakeholder analysis and reporting needs.
• Understanding of basic digital attribution and digital marketing principles.

We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.

• Free parking
• You’ll get the opportunity to take part in our various share schemes
• Core hours enable you to flex your working times around your needs on an ad hoc basis
• Benefits that support your health and wellbeing
• There’s up to 40% discount off our all of our brands including: boohoo, boohooMAN, PLT, Nasty Gal, Coast, Warehouse, Misspap
• Monthly social events
• With HQs in Manchester and London and offices across the globe, we offer a buzzing atmosphere and the boohoo family culture wherever you work!

Find out more about the role & business here: https://careers.boohoogroup.com/

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