Digital Data Analyst

Our culture lifts you up—there is no ego in the way. Our common purpose? We all want to win for our customers. We aim to always be evolving, dynamic, and ambitious. We believe in the power of genuine connections. Each employee is a part of what makes us unique on the market: agile and dedicated.

Time Type:

Job Description :

At Cogeco, every day our teams are taking action to bring people together through powerful communications and entertainment experiences. Our ability to deliver on this promise in the communities we serve through Canada and the US is possible due to the endless commitment of our colleagues in Canada and the US.

In the position of Digital Data Analyst you will take responsibility to design, and implement our data tracking and dashboarding for our digital properties. You will work within an Agile environment participating as squad member responsible for Digital Analytics.

From you, we are looking for a motivated, energetic individual who is willing to learn and growth within a strong team environment.

In this role, you will work in cross functional Agile Squads to contribute to the delivery of our Crew Objectives and Key Results.

KEY RESPONSIBILITIES:
● Ensure that Cogeco & Breezeline have the right tools and workflows to be able to deliver meaningful insights
about traffic, conversion, and growth opportunities on our digital properties
● Own the successful tagging and analytics measurement strategy for Cogeco & Breezeline’s digital properties.
● Design, Implement, Maintain and improve analytics tag implementations and data layer for all relevant technologies (Google Analytics, Google Tag Manager)
● Knowledge of front end web technologies - HTML, CSS and JS to enable confident debugging and use of custom JS in Google Tag Manager
● Own the product performance data: Develop a deep understanding of how our customer base utilizes our existing services and provide insights to identify future enhancements for our product line ups.
● Provide analytical support to the agile crews and squads as it relates to Digital properties and product usage
● Deliver data-driven recommendations around how to optimize for traffic, conversion, and user experience on our digital assets. (cogeco.ca, breezeline.com, oxio.ca and in our client portals and myaccount apps
● Develop meaningful insights from various data sets

 

ESSENTIAL QUALIFICATIONS
● Relevant digital analytics experience, working with developers and marketing teams
● Strong grasp of website and ecommerce metrics and optimization.
● Extensive experience working with tag management platforms and data layers (Google Analytics 4, Google Tag Manager)
● Google Analytics Certification and Tag management certifications preferred
● Experience with cloud fundamentals
● Proficiency with BI tools (eg. Tableau, DataStudio, or Looker)
● Ability to recommend decisions based on evidence, and support recommendations to senior leadership
● Ability to learn and adapt to new technologies and change to new methods of working as systems evolve
● Must be detail oriented with demonstrated analytical, trending, troubleshooting and problem solving skills.
● Ability to recognize and identify data inconsistencies
● Share and work in accordance with our values
● Ability to thrive in a hybrid remote/office and communicate those insights with recommendations to Senior Leadership
● Studies data for inconsistencies or potential errors and collaborates in resolutions
● Ensure successful measurement and reporting aligned with online media, marketing landing pages, and other initiatives. Share insights on how these initiatives are performing
● Collaborate with key stakeholders in Marketing (e.g. Integrated Marketing, CX, Customer Marketing, Content) as well as other functions (e.g. Call Center, Sales, Product) to capture data needed to drive business decisions, increase ROI and drive improvements
● Partner closely with the integrated marketing team, data and analytics team, customer heartbeat team, and other data teams at Breezeline to provide a 360 degree view of cross channel performance
● Creates hypotheses to situations posed by senior leadership, and performs analysis to support them. Presents findings for review.
● Participate as an agile squad member, contributing to the development and implementation of squad deliverables. organization
● Positive and solution-oriented mindset
● Clearly and concisely communicate complex business logic, technical requirements, and design recommendations through iterative solutions
● Passionate about data, analytics and automation. Experience cleaning and modeling large quantities of raw, disorganized data.
● Effective communication and collaboration skills, including clear status updates
● Comfort working in a fast paced, intensely iterative environment
● Self-motivated and self-managing, with strong organizational skills and monitors own work for quality.
● Bilingualism in English/French is an asset.
● Familiarity with Agile Project Management an asset

ACADEMIC TRAINING
● University Degree in relevant discipline or an equivalent combination of education and experience is required

WORK EXPERIENCE
● Minimum 5 years experience in combination of analytics, and data science
● Minimum 2 years working in a cloud environment, preferably GCP
● Advanced knowledge of SQL Language (preferably BigQuery and Microsoft SQL Server)
● Minimum 2 years in digital analytics
● 2+ years experience in a related industry with the majority in a large tele/cable communications company an asset.

#LI-Hybrid

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At Cogeco, we know that different backgrounds, perspectives, and beliefs can bring critical value to our business. The strength of this diversity enhances our ability to imagine, innovate, and grow as a company. So, we are committed to doing everything in our power to create a more diverse and inclusive world of belonging.

By creating a culture where all our colleagues can bring their best selves to work, we’re doing our part to build a more equitable workplace and world. From professional development to personal safety, Cogeco constantly strives to create an environment that welcomes and nurtures all. We make the health and well-being of our colleagues one of our highest priorities, for we know engaged and appreciated employees equate to a better overall experience for our customers.

If you need any accommodations to apply or as part of the recruitment process, please contact us confidentially at inclusion@cogeco.com