Commercial Analyst - Campaign Performance & Insights

What’s in it for you 

Being a part of M&S is exactly that – playing your part to bring the magic of M&S to our customers every day. We’re an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever and however they want to shop with us. 

Here are some of the benefits we offer that make working for M&S just that little bit more special… 

• After completing your probationary period, you’ll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household. 
• Competitive holiday entitlement with the potential to buy extra holiday days! 
• Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business. 
• A generous Defined Contribution Pension Scheme and Life Assurance. 
• A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills. 
• Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing. 
• Industry-leading parental, adoption and neonatal policies, providing support and flexibility for your family. 
• Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family. 
• A charity volunteer day to support a charity or cause you're passionate about through a dedicated day away from work. 

What you’ll do 

Your key accountabilities will include  

• Delivering marketing campaign performance analysis and insights, to support new design and continuous improvement of M&S Financial Services’ customer propositions, customer experience journeys and customer communications  
• Working closely with FS Marketing and Commercial roles to fully understand requirements and provide collaborative solutions based on a commercial and analytical understanding  
• Delivering deep dive analysis of historic campaign performance to identify strengths and improvement opportunities. To provide analytical support to campaign strategy development, looking at objectives, budget and ROI  
• Supporting customer segmentation by offer and channel, A/B testing and control cells  
• Forecasting campaign performance and analysing campaign performance post launch, creating actionable insights  

Who you are 

Your skills and experience will include  

• A love for all things Digital & Data - you're excited about its untapped potential! 
• An ability to take a broad view of the business and identify the relevant information for decision making  
• Strong story-telling capabilities - you're able to translate data into visual and spoken media 
• Excellent communication skills with ability to flex style depending on environment  
• Proficiency in MS Power BI, Excel with experience and training of using both simple statistical and data science techniques (e.g. forecasting, regression, clustering etc) with SQL, R, Python or other experience required  

Everyone’s welcome  

We are ambitious about the future of retail. We’re disrupting, innovating and leading the industry into a more conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen. 

We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together. 

If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process. 

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