Strategy & Analytics Associate

Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.

The Global Monetization Strategy and Operation (MSO) organization at TikTok is a down-to-earth strategic partner to our Sales & Product teams with a holistic bird’s eye view. Our mission is to drive healthy and sustainable business growth across all the global markets that we operate.

We are looking to hire a Strategy & Analytics Associate. The ideal person exhibits a strong analytical aptitude and unparalleled problem-solving skills, with a fervent commitment to transforming TikTok into the most intuitive and accessible global platform for advertising.

We are in search of an individual with a background at the intersection of data science and business analysis. In this role, you will not only contribute to the bottom line by leading initiatives that foster revenue growth and operational scalability, but also design data-driven strategies that uplift the sales team's performance. With your analytical acumen and consultative prowess, you will be an instrumental figure in realizing quantifiable improvements in organizational effectiveness.

Responsibilities:
- Conduct advanced data analysis to identify trends, patterns, and insights that inform strategic planning.
- Assist in the formulation of business cases and strategic recommendations based on quantitative analyses.
- Develop and maintain robust models for revenue forecasting, utilizing predictive analytics to assess future performance.
- Utilize statistical methods to conduct experiments and A/B testing, providing recommendations based on data-driven results.
- Design and implement data-driven approaches to measure and track key performance indicators (KPIs).
- Collaborate with cross-functional teams to perform scenario analysis and identify opportunities for growth and operational efficiency.
- Create interactive dashboards and visualizations to communicate analytical insights to stakeholders at all levels.
- Monitor industry trends and emerging analytics techniques to enhance data practices within the organization.

Qualifications

Minimum Qualifications
- 3-5 years of experience in a Strategy & Analytics or Data Science role, solving business problems through statistical methods and predictive analytics in complex, fast-moving, and ambiguous business environments
- Advanced analytical skills; ability to gather data and structure it in a meaningful way for analysis and modeling, create reports and influence decision making.
- Experience with programming language (e.g., Python), statistical software (e.g., R), database languages (e.g., SQL), and data visualization tools (e.g., Tableau)
- Excellent communication skills (written and verbal) to translate technical solutions and methodologies to leadership
- Experience in stakeholder-facing or client-facing roles (e.g. previous consulting role)

Preferred Qualifications
- Strong problem solving and analysis skills, ability to solve complex and diverse business problems (commercial, operational, organizational) and synthesize findings into narratives for leadership
- Natural curiosity to dig deeper and identify the root cause of problems
- Knowledge of the digital advertising landscape and/or KPIs for mobile ads is preferred
- Is a self-starter and has the ability to work independently, multitask and adapt to changing priorities
- A passion for TikTok, is a benefit - we love our platform!

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.