Data Analytics Executive (1PD/CRM/PRM) - New Client

Company Description

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them. 

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers. 

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. 

And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges and poised to create meaningful careers in the years to come. 

Job Description

We are seeking a Data Analytics Executive with expertise in analyzing and optimizing first-party data within customer relationship management (CRM) and partner relationship management (PRM) systems. The ideal candidate will play a key role in leveraging first-party data to drive strategic decision-making, enhance customer and partner engagement, and support business growth.

• Analyze first-party data from CRM and PRM systems to identify trends, patterns, and insights.
• Develop data-driven strategies to improve customer and partner relationships based on data analysis.
• Optimize the performance of CRM and PRM systems to ensure data accuracy and effectiveness.
• Create reports, dashboards, and data visualizations to track key performance metrics and communicate insights to stakeholders.
• Collaborate with cross-functional teams to implement data-driven solutions and drive business objectives.
• Stay updated on industry best practices and emerging trends in data analytics and CRM/PRM technology.

Qualifications

• Bachelor's degree in Data Science, Statistics, Computer Science, or a related field.
• Proven experience in analyzing first-party data within CRM and PRM systems.
• Strong proficiency in data analytics tools and techniques, with expertise in data visualization.
• Excellent communication and collaboration skills to work effectively with diverse teams.
• Ability to translate data insights into actionable strategies to support business goals.
• Prior experience in a data analytics role is preferred.

Additional Information

• An off-beat perspective and the courage to look at challenges from unusual angles.
• A talented individual who is very willing to learn every day, easy to manage and highly collaborative.
• Someone who is honest, responsible, down to earth, hardworking, and passionate.
• Responsible and dedicated.