Data Analytics Manager (1PD/CRM/PRM) - New Client

Company Description

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them. 

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers. 

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. 

And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges and poised to create meaningful careers in the years to come. 

Job Description

We are looking for a skilled Data Analytics Manager with expertise in analyzing and optimizing first-party data within customer relationship management (CRM) and partner relationship management (PRM) systems. The ideal candidate will be responsible for leveraging first-party data to drive strategic decision-making and improve customer and partner engagement.

If you're ready to be part of a dynamic team and make a difference in Media analytics, apply now!

• Design, develop, and maintain performance dashboards, reports, and visualizations for effective communication of insights
• Optimize data storage, connectivity, and retrieval processes and technology solutions
• Implement data quality and integrity measures to ensure accurate and reliable analytics outputs
• Identify process improvement and automation opportunities to enhance data analytics operations
• Ensure compliance with data privacy and security regulations
• Develop and implement data-driven strategies to improve customer and partner engagement and retention.
• Collaborate with cross-functional teams to ensure data accuracy and consistency across CRM and PRM platforms.
• Create reports and dashboards to communicate key performance metrics and insights to stakeholders.
• Provide recommendations for process improvements and system enhancements based on data analysis.
• Stay informed on industry best practices and emerging trends in data analytics and CRM/PRM technology.

Qualifications

• Bachelor's degree in Data Science, Statistics, Computer Science, or a related field. Master's degree preferred.
• Proven experience in data analytics, CRM, and PRM systems management.
• Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
• Proficiency in data visualization tools such as Tableau, Power BI, or similar platforms.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Prior experience in a managerial or leadership role is preferred.

Additional Information

• An off-beat perspective and the courage to look at challenges from unusual angles.
• A talented individual who is very willing to learn every day, easy to manage and highly collaborative.
• Someone who is honest, responsible, down to earth, hardworking, and passionate.
• Responsible and dedicated.