Marketing Data Specialist

Marketing Data Specialist | Digital Marketing | London

Are you ready to write your next chapter?

Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day. When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.

We’re looking for a Marketing Data Specialist to join our ever evolving Digital Marketing team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

About the team

We are looking for a detail-oriented Product Marketing & Education Analyst II to be a key contributor on our Digital Marketing team at WorldPay. This individual will work closely with other departments to transform data into a target audience for marketing communications geared towards lead acquisition, partner relationships, and customer retention.  This position is also responsible for data integrity through Worldpay systems to ensure that data cleaning is consistent and that we maintain a structured approach to data management.

The ideal candidate is a proven marketing professional, comfortable working within multiple CRMs to meet marketing campaign requirements, analyze trends, and identify opportunities to enhance all marketing efforts

What you’ll own

The digital marketing team at Worldpay, is a global team of curious, analytical, and innovative experts who are responsible for building, maintaining and leading all aspects of our Marketing Team’s technology, digital campaigns, data, and lead/revenue growth

• Perform lead acquisition tasks to grow our prospect environment across multiple lines of business within Worldpay. Lead acquisition can stem from events, vendor data, landing page submissions, website submissions, paid media, and social media.

• Manage data in multiple CRMs to create a target audience for each marketing communication initiative adhering to data privacy preferences within each system. 

• For each campaign, take a proactive role in following the data through the process flow to aid in successfully capturing analytics.

• Work with stakeholders in a consultative role regarding data quality, marketing initiatives, and campaign measurement. Provide insights and drive action to improve campaign effectiveness.

• Enforce data governance within the user community by cleaning data and participating in establishing and executing data governance guidelines.

• Administer strong problem-solving skills to isolate inefficiencies, communicate possibilities for improvement, and plan how to implement agreed upon changes.

• Participate in the team’s goals to automate as many data aggregation processes as possible.  This will include overseeing data within a Snowflake environment, managing data with Salesforce, Marketo, HubSpot, as well as Google Analytics.

• Collaborate with our growing data, campaign automation, and analytics teams to leverage audience segmentation and insights to optimize each marketing campaign. 

• Liaise with sales and operations to ensure successful execution and alignment with revenue goals

Where you’ll own it

You’ll own it in our vibrant London hub. Our sites are hubs of activity, conversation, and openness. With inspiring, stylish workspaces we want people to feel excited to come and do their best work.

What you bring

• 3+ years of experience working in data and analytic functions in a B2B company.

• Experience with Salesforce

• Excel proficiency

• Ability work in a team environment contributing to overall team success.

• Expertise in data governance, creating efficient uses of our internal data, and consistent reporting.

• Clear communication skills to communicate findings clearly to stakeholders.

• Strong analytical skills, critical thinking skills, and attention to detail.

• Strong technical skills regarding database relationships, software integrations and overall database hierarchies.

• Bachelor’s degree in marketing, Business, Information Technology, or a related field.

• Capable in thriving in a fast-paced, deadline-driven team environment with shifting priorities.

• Familiarity with global compliance regulations related to data privacy and marketing practices.

Added bonus if you have: (optional)

• Snowflake experience

• Validity experience

Worldpay perks - what we’ll bring for you

We know it’s bigger than just your career. It’s your life, and your world. That’s why we offer global benefits and programs to support you at every stage. Here’s a taste of what you can expect.

• A competitive salary and benefits.

• Time to support charities and give back to your community.

• Parental leave policy.

• Global recognition platform.

• Virgin Pulse access.

• Global employee assistance program.

What makes a Worldpayer

At Worldpay, we take our Values seriously, and we live them every day. Think like a customer, Act like an owner, and Win as a team.

• Curious. Humble. Creative. We ask the right questions, listening and learning to get better every day. We simplify the complex and we’re always looking to create a bigger impact for our colleagues and customers.

• Empowered. Accountable. Dynamic. We stay agile, using our initiative, taking calculated risks to progress. Never standing still, never settling, we work at pace to achieve our goals. We champion our ideas and stay flexible to make them happen. We know that every action adds up.

• Determined. Inclusive. Open. Unlocking potential means working as one global community. Our work spans borders, and we stay united by our purpose. We collaborate, always encouraging others to perform at their best, welcoming new perspectives.

Does this sound like you? Then you sound like a Worldpayer.

Apply now to write the next chapter in your career. We can’t wait to hear from you.

To find out more about working with us, find us on LinkedIn

Privacy Statement

Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice.

Sourcing Model

Recruitment at Worldpay works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. Worldpay does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

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