Social Analyst

London, United Kingdom

M&C Saatchi Group

We are a global creative solutions company of five specialist divisions, connected through data, technology & culture, to deliver Meaningful Change for clients.

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Fluency (part of M&C Saatchi Group) is looking for a talented Social Analyst to join their dedicated team on an initial 1-year contract through December 31, 2025, with the opportunity to extend.

What you'll do:

  • You will be central to the day-to-day running of our global automotive client social analysis project across multiple vehicle lines and show a track record of forming strong relationships with your clients.
  • Working with our data science team and other junior analysts, you will master storytelling with data, pulling valuable insight from a diverse range of sources (search, social, news, forums, blogs, etc.), powered by sophisticated psycholinguistic and cultural semiotic AI.
  • You will be a fast and efficient worker with an eye for detail and comfortable in a client-facing role.
  • In addition to your core role as a social analyst, there will be opportunity to grow your insight expertise, learn more about data science and AI, and be embedded as part of a very supportive and passionate team with collaborative learning at its heart.
  • You will bring expertise in connecting client problems to advanced data solutions, creating and communicating valuable layers of insight generated from a diverse range of sources and advanced analysis. You will be comfortable diving into a wide range of social analytics tools to generate insight and be a data storyteller.  

The role offers incredible opportunity to be part of a highly supportive, passionate team with collaborative learning at its heart. It will be suitable for impressive candidates seeking to take the next significant steps in their career, as part of a growing business.  

How you'll excel:

  • Alongside a second analyst, you’ll help lead day-to-day as a point of contact for our key automotive client, independently showing high levels of accuracy and acumen to develop these relationships beyond existing projects as appropriate.
  • You know Social media inside out. You will understand the nuances of platforms, understand how they are used, their fortés and be able to sleuth and derive meaning from comments quickly and efficiently from a BRAND perspective.
  • You’ll develop and retain excellent relationships with our automotive client – and quickly become a trusted and accountable member of the team the client can come to for help and inspiration.
  • You’ll be able to interpret data with ease and accuracy, uncovering the most relevant insights and storylines of relevance for our key client’s business challenge and needs.
  • You’ll work with our data team and partners to turn data into, actionable reports, insights & recommendations.
  • You’re a fast learner and open to learning about new data tools and visualisation methods.
  • With the support of the wider consulting team, you will also be adept at finding new ways to help our clients, educate them about our offering, and ultimately grow the account’s value.
  • You’ll embrace an outcome oriented culture, where strategy & tactics are alive and help clients thrive
  • You’ll develop excellent client relationships and embed yourself in their businesses.
  • You’ll contribute to Fluency’s own strategic development methodologies
  • You’ll help disrupt the space working with best-in-class suppliers
  • You’ll drive at your own knowledge base, actively deepening your skills

What you'll bring

You are a personable, engaging storyteller at heart – comfortable with interpreting numbers and writing in a concise and compelling way – and while data science may not be your core skillset, you believe strongly in its power to unveil truths and opportunity for businesses. You are quick to understand clients’ needs and are not afraid to ask questions to uncover more. You have strong interpersonal skills, are accountable and a team player. You can work independently, flexibly, and are enjoy variety in your day-to-day role. You enjoy finding stories and truths in data. You want to help clients transform. You understand the importance of data in making informed decisions. You have a strong POV on how data can do more to help. You have an open mind to learning new techniques and approaches.

  • Data storytelling – comfortable interpreting data and synthesising findings in a compelling written format
  • Experience with social research tools e.g. Pulsar, Brandwatch and some 3rd party tools such as YouGov Profiles, Mintel, SimilarWeb
  • Confident, approachable and confident with Client management and relationship building track record
  • Confident user of Microsoft Office suite – in particular Powerpoint and Excel
  • Experience with data analysis and visualisation tools e.g. Tableau
  • Experience of working in a consulting, market research or insights-analysis environment; client-side or agency/consultancy (social media interpretive analysis experience required)
  • Having previous client-facing experience (speaking to clients and sharing your findings is in your comfort zone)
  • Confident working with numbers and experience using some third party market research tools, particularly social media tools (e.g. Brandwatch, Pulsar, GWI, YouGov Profiles, Mintel, SimilarWeb)
  • Experience in producing insight reports and presentations with a cohesive storytelling flow, backed by data, and confident using Tableau as a data interface.
  • Organised self-starter – able to work independently, communicate clearly with team members across borders and be accountable for end-to-end delivery of projects.
  • Strong academic record, though not prerequisite at degree level.
  • Genuine passion for brands, data and insight – a love for ‘fun facts’ and general curiosity for the world.

Desirable attributes:

  • Experience working as part of an international team and/or being managed remotely
  • Experience with data analysis and visualisation tools e.g. SQL, Python, R, SPSS, etc.
  • Additional language proficiency always desirable (Spanish, Italian, German, French, Norwegian, Dutch in particular)


ABOUT FLUENCY:

Fluency is an award-winning global data consultancy that helps brands make smarter, faster business decisions that deliver stronger outcomes. Combined with the M&C Saatchi Group’s intellectual capital in brand, marketing, design, and CRM, Fluency specialises in delivering insight, foresight, and oversight solutions fuelled by high quality data, analytics, and technologies.

Our team of creative minds operate out of hubs in New York, London and Sydney. Clients include Amazon, NIKE, UK Government, and Ford.

https://fluency-mcsaatchi.com/

WHAT YOU'LL GET

For the right candidate, we will offer a competitive salary and benefits package which includes 27 days annual holiday, private healthcare, employer contributory pension, life assurance and income protection.

Our commitment to Diversity, Equity and Inclusion sees us offer inclusive bank holidays, learning opportunities around DE&I, targeted mentoring programmes and the opportunity to participate in active Employee Led Networks and associated events.

CLOSING DATE: Tuesday, 12th November. NO RECRUITERS.

ABOUT M&C SAATCHI GROUP

M&C Saatchi Group is a creative group of companies who navigate, create, and lead meaningful change for clients. Across five specialist divisions connected through people, culture, data, technology and creativity, M&C Saatchi Group aims to unlock new value for clients and leave a positive impact on the world.

M&C Saatchi Group’s work is informed by two core principles - Brutal Simplicity of Thought and Diversity of Thought. Together they guide how problems are solved and integrated specialist teams are built. Headquartered in London, M&C Saatchi Group have circa 2,500 employees globally of which 720 employees are UK based. Our operations span 23 countries with major hubs in the UK, Europe, Middle East & Africa, Asia and Australia. Having floated in 2004, M&C Saatchi plc is a constituent of the FTSE AIM. It has a market capitalisation of £250 million and ambitious growth plans.

M&C Saatchi Group is an Equal Opportunity Employer which does not discriminate, celebrates diversity and bases all hiring and promotion decisions solely on talent and capability, without regard for any personal characteristics.

All employee information is kept confidential according to General Data Protection Regulation (GDPR).

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* Salary range is an estimate based on our AI, ML, Data Science Salary Index 💰

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Category: Analyst Jobs

Tags: Consulting Data analysis Excel Market research Pulsar Python R Research SPSS SQL Tableau

Perks/benefits: Career development Competitive pay Equity / stock options Team events

Region: Europe
Country: United Kingdom

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