Global Campaign Manager

Do you have experience managing multichannel campaigns within Diagnotics of similar clinical/genomic healthcare environments? Are you comfortable thinking big (creating global strategies) and acting small (working with regionalised teams to execute)

If this sounds like you and you are driven by purpose, Join the SOPHiA GENETICS Marketing Team as our Global Campaign Manager and enable us to make a positive impact on the outcomes for cancer and rare disease patients worldwide.

Candidates will ideally be based in proximity to our Boston (US) or Rolle (CH) headquarters, but exceptionally qualified candidates can be considered on a remote basis across EU5.

Our mission:

We believe there is a smarter, more data-driven way to make decisions in health. SOPHiA GENETICS (Nasdaq: SOPH), is a cloud-native software company and a leader in data-driven medicine. We are dedicated to establishing the practice of data-driven medicine as the standard of care and for life sciences research. It is the creator of the SOPHiA DDM™ Platform, a cloud-native platform, capable of analysing data and generating insights from complex multimodal data sets and different diagnostic modalities.

Your mission:

As a Global Campaign Manager within our Global Demand Generation Team your main responsibility is to create, own, and implement campaigns and marketing tactics as part of awareness campaigns, targeted account-based marketing or product launch campaigns for all marketing activities assigned to create a pipeline.

The value you bring:

• Establishes a unified strategy for campaigns on a global basis, and collaborates closely with field marketing to localise for each region.
• Drive the go-to-market strategy for the assigned business and actively creates and monitors multi-channel campaigns.
• Works closely with field marketing, content writers, creative design and digital marketing experts to ensure that campaign tactics match market segment needs (e.g. compelling email / content / social media marketing (blogs / webinars)).
• Collaborates with third party vendors necessary to ensure comprehensive coverage across relevant channels and targeted audiences.
• Frequently interacts with Sales and Product Management to ensure continuous alignment with business strategy, establishing pertinent marketing tactics that empower Sales teams to meet their targets, and delivering campaigns in a timely manner.
• Tracks agreed KPI's to measure ROI of commercial marketing campaigns. This includes creating performance dashboards with user engagement metrics across channels and orchestrating the communication of outcomes to Sales, Product Management up to the ET.
• Builds, maintains, and analyzes digital advertising campaigns to ensure the content is reaching the right audiences within budget and timeline.

Requirements

We know that every background is different, but to be best set for success we see you bringing:

• 5 + years of integrated marketing experience in a healthcare, Lifescience of Biotech organisation (Diagnostics, Genomics or similar Clinical environment highly sought)
• Idea: Experience working globally. Minimum: Regional (North America / EMEA) level. Country-level experience will be less valid.
• Direct exposure feeding top-of-funnel activity and driving demand generation is critical.
• Experience with defining marketing strategy and creating marketing campaigns and marketing plans required. 
• Extensive mastery of email marketing and marketing automation tools (Pardot preferred), Google Analytics, Google Ads, CRM platforms (especially Salesforce), Microsoft Office Suite, and project management platforms.

As a public organisation facing ongoing commercial growth, you will bring a success-orientated and solutions-focused mindset that embraces team collaborations, change, growth and inclusion.

As an international organisation, English is our primary business language and you will need to bring full fluency in English. As part of your recruitment journey, you should expect to meet English-only speakers, so for best chances of success, you should include your CV in English. Non-English CVs have a high likelihood of being rejected at application stage.

Benefits

What we give in return:

You will be joining an organisation with the patient at the heart of every decision and action, driven by purpose as we pursue exponential growth.

Business recognition and accolades include: 

World's most innovative companies (Top 10)

World's smartest companies (Top 50) 

100 Best Places to Work in Boston 

Top 10 European Tech Startup

Top 10 European biotechs startup to watch

Top 25 East-Coast Biotech to watch

Our benefits package is comprehensive, but varies internationally in-line with local standards and laws. You can discuss a full breakdown with us, but as a brief overview:

US:

• Outstanding Medical, Dental & Vision with 90% Employer Contribution
• Company matched 401K at 4%
• Company-paid short & long-term disability insurance
• FSA commuter benefits

FR:

• Forfait-Jour working types
• Health benefits for you and your family covered by 80% employer contributions
• Life Insurance and pensions contribution
• SWILE meal vouchers and home office allowances

CH:

• Sickness and Accident coverage through Helsana
• Meal Vouchers at 90CHF PM with our partner cafeteria
• Free coffee, fruit and snacks

Our DNA

Like the strands of DNA itself, SOPHiA GENETICS and the team are deeply interconnected and reliant on each other to deliver. There are common threads across the team. Things that bind us together. Those things are Relentless Curious; Resilient & Nimble and Fearlessly Adventurous 

Our Virtues

At SOPHiA GENETICS we established our 7 Virtues to clarify how our principles show up each day through action.  We Decide; We Do; We Collaborate; We Innovate; We Empower; We Adapt and We Learn.

At the centre of our Virtues is our Mantra, We Care, which provides a constant reminder of the compassionate, benevolent, and hopeful nature of our mission and how it should be threaded through each of our Virtues and everything we do. Learn more about our DNA and Virtues on our Careers portal

The process 

We use the power of AI to help our partners make decisions. If you’re utilising AI in your search and application process, why not use some of these prompts:

‘What impact can I expect to have on the world by working at SOPHiA GENETICS?’

‘I have an interview with SOPHiA GENETICS. What should I know before I meet with them?’

‘I am a *job title* - What can SOPHiA GENETICS offer my career?’

Apply now with your CV and any supporting information. 

Suitably qualified candidates will be invited through an interview and screening process where you will speak with members of our Talent Acquisition Team, the hiring leader alongside key colleagues and stakeholders from across the business. If you need additional support for accessibility, please contact our TA team for assistance.

We appreciate the value external partners can bring, but we operate a direct-hiring model and we are not looking to utilise agency support at this time. All hiring is controlled by Talent Acquisition, potential partners should liaise through TA and not our hiring teams please.

Starting Date: ASAP 

Location: Rolle (CH) or Boston (MA) prefered - Office Hybrid

Contract: Permanent, Full-time