Digital Data Analysis Specialist (MARKETING ANALYTICS) PGD-21169 / PGD-16454

Company Description

At Publicis Groupe, we are looking for a Data Analysis Specialist fluent in English to join Publicis Global Delivery, the outstanding platform that we created to become a global interconnected network and provide offshore & nearshore solutions for our partners - sister companies´ business worldwide. 

We are a never sleeps machine of creation that continuously grows and mutates to become a more efficient and collaborative system. A cross-media transformation agent, based in Argentina, Colombia, Costa Rica and Mexico, that provides centralized expertise of all Publicis Global Services' capabilities to enable consistent and standardized delivery across Media, Production, Commerce, Content, Data & Technology. 

Job Description

What you’ll do:

This is a strategic, client facing Specialist role responsible for analyzing media performance across media metrics and measurement results, reporting to Analytics Manager.
Responsibilities include:
* Vetting partner data for accuracy, maintaining up to date data sets working with Sr Analyst Data Operations. 
* Visualizing data in Datorama dashboard, and analyzing performance to inform optimization; leading competitive dashboard with accurate quarterly data updates.
* Managing measurement studies, creating mapping files, leading weekly status calls with the resesarch partner.
* Leading weekly reporting calls with internal teams and clients, developing recommendations to clients working closely with the Activation and Strategy teams.
* Learning and applying syndicated data tools to enrich media performance analysis for further insights to guide planning.
* Provide data inputs for ad hoc requests from internal teams and clients.

Qualifications

We’re looking for strong, impactful work experience, which typically includes:

* Strong analytics, ability to put information together in a cohesive narrative (make complicated simple)
* Create dashboard visualization (Datorama OR Power BI OR Tableau OR looker)
* Knowledge in Media analytics reporting (Paid search, paid social, programmatic) is a MUST HAVE
* Be research savvy (interested in consumer behavior and ways to measure impact of marketing efforts), with some exposure to measurement / research techniques (quantitative, qualitative)
* Experience with SQL OR DAX OR Coding OR APIs.
* Strong communicator (English proficiency)

Additional Information

Benefits

• Access to Prepaid Medical Plan
• Flexible schedule
• Remote work
• English lessons
• Access to E-Learning platforms
• Technical trainings & soft skills development
• Certification programs
• Level up program
• Engagement activities and events
• A mentor who´ll do a coaching process with you to develop your professional career!