Team Lead Marketing Data Analytics (m/f/d)

Introduction Sentence

For Hamburg Headquarters we are recruiting a 

Your new job includes

Are you passionate about transforming data into actionable insights? Do you thrive in a dynamic environment where your expertise can shape the future of travel retail? We’re looking for a visionary Team Lead in Marketing Data Analytics (m/f/d) to join our team and drive our data-centric culture forward.
In particular, you will

• build and lead a team of two Digital Analysts who will work with you to deliver high-value data insights and foster a culture of innovation and excellence
• develop and implement scalable, cutting-edge analytics systems to enable data-driven decisions and support digital initiatives
• analyze data to support personalization strategies and prepare and communicate insights in an understandable form for the business
• develop a data strategy to solve complex problems and drive continuous improvement
• analyze growth drivers for digital products and use them to influence product decisions
• advise on A/B testing, analyze results and identify opportunities for improvement with a focus on personalization

Preferred Profile

• Degree in economics, computer science or mathematics or comparable qualification
• At least 5 years of relevant professional experience in a data-intensive analysis activity, e.g. in the areas of digital analytics, product analytics or business intelligence, preferably in e-commerce
• Good SQL skills and confidence in dealing with nested/repeated data. Experience with BigQuery / Power BI. Good knowledge of A/B testing best practices, working with tools such as VWO, Optimizely, A/B Tasty      
• Experience working with onsite user behavior data, from defining tracking specifications, with a strong focus on apps that capture relevant user actions, to generating insights from the data (e.g. with GA Suite, Python)
• Experience with data visualization tools is a plus  
• Strong communication skills in German and English and the ability to explain processes, decisions and insights to stakeholders at all levels and with a technical background

If you do not tick all boxes, but still believe you are a match to this role, we are happy to get in touch.

Closure

Are you interested? Good! Apply stating your salary expectations and your earliest possible starting date. If you have any questions, please do not hesitate to contact Josefine Schwartzkopff at career@gebr-heinemann.de. 

We welcome all people regardless of age, ethnicity, nationality, gender identity, religion, ideology, sexual orientation, social background or disability.