Lead Data analyst (06)

DESCRIPTION:

As a Data Analyst, you will play a pivotal role in driving the success of our lead generation initiatives. Your responsibilities will include conducting extensive research, analyzing target audience data, and monitoring competitor activities to enhance the efficiency of our lead generation endeavors. We are seeking a candidate with a strong analytical mindset and a fervent commitment to translating data into actionable insights. Your contribution will be instrumental in generating high-quality leads and supporting the overall effectiveness of our lead generation team.

JOB RESPONSIBILITIES:

• Conduct comprehensive data analysis for audience segmentation, identifying high-potential leads based on demographics and behavior.

• Monitor and analyze competitors, providing actionable insights on their strategies to inform lead generation tactics.

• Develop and implement lead scoring models to prioritize and focus the sales team on high-value prospects.

• Plan and execute A/B tests for refining lead generation strategies, landing pages, and messaging to optimize conversion rates.

• Utilize predictive analytics to forecast lead conversion rates and proactively identify and address potential bottlenecks.

• Analyze Shopify e-commerce data to provide insights into customer behavior, sales trends, and overall performance.

• Develop and maintain KPIs related to website traffic, conversions, customer acquisition, retention, and sales, presenting insights through clear and concise reports and dashboards.

Qualification and Experience:

• Bachelor's degree

• 3 Year's of Experience in Relevant Field. (LEAD GENERATION, HVAC (HEATING, VENTILATION, AIR-CONDITIONING)

Essential skills:

• Data Analytic tools, Google analystics, Meta Ads Manager, Tiktok Ads Manager, reporting and presenting, shopify data, wordpress data.

• Excellent and impeccable English language (spoken accent and written English)