Senior Marketing Data Analyst (Paid Media)

Company Description

Publicis Global Delivery (PGD) is the innovative platform we built to become a globally interconnected network, offering offshore and nearshore solutions to support the businesses of our partners and sister companies worldwide.

We are a dynamic and ever-evolving engine of creativity—a system that continuously grows and transforms to deliver increased efficiency and collaboration. Operating across Argentina, Colombia, Costa Rica, Peru, and Mexico, PGD serves as a cross-media transformation hub, providing centralized expertise across all Publicis Global Services’ capabilities.

Our mission is to enable consistent and standardized delivery across key areas, including Media, Production, Commerce, Content, Data, and Technology.

Job Description

We are seeking a Media Data Analyst to focus on paid channels, including Linear TV, Programmatic, Paid Social, and Paid Search. This role involves data extraction, cleaning, reporting, and providing actionable insights to drive performance improvements.

Key Responsibilities:

• Pull, clean, and analyze data from various paid media channels.
• Develop and deliver clear and impactful reports. (Dashboards)
• Write insights and recommendations based on campaign performance and analytics.
• Work with platforms such as Meta Ads Manager and Search Ads 360 for data collection and analysis, among paid media platforms.
• Data processing (ETL process) and insight writing, knowledge in Media analytics reporting (Paid search, paid social, programmatic)

Qualifications

'• Advanced Excel experience. (VLOOKUPS)
• Experience pulling reports from the following media platforms: GA,Search Ads, CM360, DV360, Meta, Google Ads, SA360, Snapchat and/or TikTok.
• Strong attention to detail
• Strong verbal and written communication in English.
• Proficiency in Microsoft Office software such as Word, Excel, PowerPoint and Outlook. 
• World-class customer service skills, ability to service clients, partners and internal stakeholders by understand their needs, translating those needs into creative solutions, and delivering on those solutions with diligence.

•Nice to have: SQL, Python, DAX.

Additional Information

We offer: 

• Access to Prepaid Medical Plan
• Flexible schedule
• 14 business days of vacation
• English lessons
• Discounts on courses, trainings and universities
• Access to E-Learning platforms
• Technical trainings & soft skills development
• Certification programs
• Level up program
• Engagement activities and events
• A mentor who´ll do a coaching process with you to develop your professional career!