Digital Data and Analytics Lead - NESO

About the role

National Energy System Operator (NESO) is on a journey towards a sustainable and secure energy future. Together we build on this momentum, advancing the Electricity System Operator’s (ESO) plan for zero carbon operability of the electricity system by 2025.

This role within the Digital team supports both Digital and External Affairs. As the Digital Data and Analytics Lead, you will be the primary contact for web analytics, providing insights and recommendations to achieve business goals.

You will drive continuous improvement in NESO’s digital architecture through data-driven changes to enhance customer experience. You will measure and analyse website performance, ensuring accurate data collection and implementing new tags via Google Tag Manager. Additionally, you will develop and maintain dashboards and reports to monitor KPIs and metrics, offering improvement recommendations.

Your role involves collaborating with cross-functional teams and communicating findings through clear reports and presentations. Your expertise in web analytics tools and data visualisation will ensure optimised web analytics processes and tools.

This role is based Warwick, and we continue to offer hybrid working from office and home. 

Key Accountabilities

• Measure and analyse the performance of multiple websites using various web analytics tools.
• Conduct cross-domain tracking to ensure accurate data collection and reporting.
• Develop and maintain dashboards and reports to monitor key performance indicators (KPIs) and metrics.
• Implement and manage tags using Google Tag Manager to track user interactions and events across websites.
• Ensure proper configuration and deployment of tags to capture accurate data for analysis.
• Analyse web data to identify trends, patterns, and insights that can drive business decisions.
• Provide measurement-based improvement recommendations to enhance website performance and user experience.
• Collaborate with marketing, IT, and other teams to implement data-driven strategies.
• Work closely with cross-functional teams to understand business objectives and align web analytics efforts with overall goals.
• Communicate findings and insights to stakeholders through clear and concise reports and presentations.
• Stay updated with the latest trends and best practices in web analytics and digital marketing.
• Continuously optimise web analytics processes and tools to improve data accuracy and efficiency.
• Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, and others.
• Strong understanding of HTML, CSS, JavaScript, and other web technologies.
• Experience with data visualisation tools like Looker Studio, Power BI, or similar.
• Support the Digital Transformation Manager on user testing activities.
• Supporting the team by triaging and actioning digital content changes on the website via Zendesk.
• Supporting the wider External Affairs team.

About you

We’re forging the path, and we know we can’t do it alone. That’s why we need visionary minds like yours to join us on this transformative journey. In this case, we’re looking for someone who: 

• Expert GA4 and GTM experience.
• Proficient in SEO optimisation tools such as Screaming Frog.
• CMS experience with a high level of attention to detail.
• Solid knowledge of SEO, accessibility, keyword research and Google Analytics and Tag Manager.
• Understanding of website, social media channels and technologies along with experience in using them to add value to multi-audience communication campaigns.
• HTML/CSS and UX experience.
• Results orientated, consistently managing timely delivery in a challenging environment: dealing with rapid change and ambiguity.
• Able to manage and prioritise complex, competing communication issues whilst maintaining high standards.
• Able to work under pressure and to turn complex, technical information into compelling communications. 

About what you’ll get

A competitive salary between £41,000 – 45,000 – dependent on experience and capability.

As well as your base salary, you will receive a bonus based on company performance, 26 days annual leave as standard and a competitive contributory pension scheme where we will double match your contribution to a maximum company contribution of 12%. 

You will also have access to a comprehensive benefits package tailored to support your well-being and professional success. From a competitive salary to flexible work arrangements, we promote your work-life balance. Enjoy fit for purpose wellbeing and lifestyle offerings, ongoing skill development aligned to our Purpose and Values, and be part of a supportive community that values your individuality and where you can belong.

About us

The creation of National Energy System Operator (NESO) is driven by an urgent need to unify and optimise our approach to energy. A more integrated and coordinated strategy is needed to meet the unprecedented challenges of climate change, ensuring secure energy supply, and keeping costs manageable for consumers.

Join us and empower your potential, energise our team, and be part of something bigger.
Your energy, our future, together.

About the National Energy System Operator (NESO)
In Autumn of 2024, the ESO transitioned to National Energy System Operator, or NESO for short. Previously denoted as the Future System Operator (or FSO), the new National Energy System Operator is the independent body responsible for planning Great Britain’s electricity and gas networks and operating the electricity system.  

The ESO, including all of its existing roles, are now at the heart of the new National Energy System Operator. As NESO, we will build on our existing roles, capabilities, and ways of working significantly to create an organisation the energy system and its users’ need. Our new capabilities will enable us to look across vectors, including electricity, natural gas and hydrogen, and crucially consider the trade-offs between them. 

The organisation is set up as a public corporation with its own Board of independent directors, with complete operational independence from government, the regulator and any and all commercial interest. As was the ESO, NESO will be licenced and regulated by Ofgem through price control agreements and obligated to identify optimal solutions to system operations and planning in the most sustainable, affordable and secure way for all. 

The time to deliver is now. As part of our team, you won’t just be touching the lives of almost everyone in Great Britain – you’ll be shaping the way we use and consume energy for generations to come.

More information

This role closes on 11/12/24 at 23:59, however we encourage candidates to submit their application as early as possible and not wait until the published closing date as this can vary. 

We work towards the highest standards in everything we do, including how we support, value and develop our people. Our aim is to encourage and support employees to thrive and be the best they can be. We celebrate the difference people can bring into our organisation, and welcome and encourage applicants with diverse experiences and backgrounds, and offer flexible and tailored support, at home and in the office.

We're committed to building a workforce that represents the communities we serve, and a working environment in which each individual feels valued, respected, fairly treated, and able to reach their full potential.
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