Market Mix Modelling

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Brief about Fractal

Fractal Analytics is Leading Fortune 500 companies leverage Big Data, Analytics and technology to drive smarter, faster and more accurate decisions in every aspect of their business.

Fortune 500 companies recognize analytics is a competitive advantage to understand customers and make better decisions. We deliver insight, innovation and impact to them through predictive analytics and visual story-telling. 

The Artificial Intelligence and Machine Learning (AIML) group at Fractal

Analytics is actively involved in helping Fortune 500 companies by enabling them to discover how they can leverage their data using advanced and sophisticated AI/ML algorithms for which we are looking for Data Scientists with the capability to work on independent statistical and machine learning research/ projects. If you are a problem solver with a curiosity for exploring new techniques and technologies in AIML space, then we would like to talk with you.

Job Responsibilities:

We are seeking an experience individual who can play a vital role in managing consulting and analytics engagements. This role is responsible for collaborating and understanding customer needs also help clients to navigate complex landscape and make informed business decisions. 

• Translate model outputs into business insights

• Conduct regular connects with client stakeholders to review data collection status, EDA, model outputs and insights

• Ensure quality and timelines for deliverables, adhering to best practices.​

Preferred: Market Mix Modelling

Mandatory technical skills:

• Run various Regression modeling algorithms

• Strong experience in python

• Market Mix modeling ​ 

• Excel to summarize data and model output

• Power-point to create and share data & model insights.​ 

Mandatory non-technical skills:

• Excellent communication and good team player​ 

• Insights generation from exploratory data analysis and​ model outputs​ 

• Knowledge of CPG industry​ 

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

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