Market Researcher

Company Description

At Universum, we help ambitious employers attract the right talent through unparalleled insights, expertise, and data-led actions.  

Job Description

As an experienced Market Researcher, you will lead the development and implementation of innovative market research products and tools that empower data-driven decision-making. You’ll work closely with internal teams, stakeholders, and external users to design impactful research methodologies, analyze data, and deliver actionable insights. This role requires advocating for data-driven solutions and standing your ground when presenting evidence-based recommendations.

Key Responsibilities:

• Research Design & Execution: Create effective survey questionnaires, track respondent quality and survey performance to ensure validity and reliability of data.
• Data Interpretation & Reporting: Analyze complex datasets to derive meaningful insights and present actionable recommendations.
• Market Research & Analysis: Develop forecasts and market models to predict future trends.
• Project Management: Manage multiple research projects simultaneously, prioritizing research initiatives based on organizational needs and resource availability.
• Stakeholder Engagement: Conduct user interviews with internal and external stakeholders to refine and optimize research products. Be comfortable working with C-level executives, presenting findings, and defending your insights with clarity and confidence.
• Business Intelligence: Leverage sales data to identify and prioritize product opportunities, translating them into actionable solutions.
• Education & Advocacy: Educate internal stakeholders about market research methodologies and promote their application in strategic decision-making.
• Marketing Support: Develop tools and strategies that utilize market research insights to support marketing campaigns and initiatives.

Qualifications

• Education:
  • Bachelor’s degree in a related field (Statistics, Economics, Business, Data Science). A Master’s degree is preferred.
• Experience:
  • 5+ years of market research experience, including leadership roles.
  • Proven ability to manage complex research projects and deliver impactful insights.
  • Domain knowledge in Employer Branding, Employee Experience/Engagement or an associated field is an advantage.
• Technical Skills:
  • Advanced proficiency with Microsoft Excel is required.
  • Experience with survey platforms (e.g., Forsta, Qualtrics, SurveyMonkey).
  • Experience with data visualization tools (e.g., Tableau, Power BI).
  • Familiarity with statistical analysis tools is a plus (e.g., R, Python, SPSS).
• Research Expertise:
  • Strong background in quantitative social research or market research.
  • Familiarity with qualitative research methods is advantageous.
• Soft Skills:
  • Excellent communication and presentation abilities, with the capacity to explain complex findings to non-technical audiences.
  • Creative problem-solving and a proactive approach to product development.
  • Strong analytical and critical thinking skills.
  • Detail-oriented with strong project management capabilities.

Additional Information

What we offer:  

• Competitive salary
• 30 vacation days, 2 wellness days, 2 volunteer days 
• Competitive pension solution  
• Wellness grant of 3000 SEK annually 
• Central office location 
• Flexible working hours and hybrid work culture (3 days onsite, 2 days working elsewhere) 
• A vibrant international culture with global reach 

“We radically include” is one of our seven values. We always strive to be intentionally inclusive and embrace differences. Therefore, we encourage people with different backgrounds, identities, and ethnicities to apply.