Sr. Analyst, Advanced Analytics

About the Role

Analyze large data sets and marketing results to make data driven recommendations to optimize investments. Enable decision-making by leveraging analytical and database skills to develop analyses and maintain reports that exist across multiple sources including internal data warehouse, marketing mix modeling, web analytics, external marketing platforms, and other digital analytics tools. Partner with Reporting, Engineering teams, and External Vendors to develop new reporting and visualizations as needed. Collaborate with vendors and cross functional teams to enable process, documentation, and evolve measurement and reporting for marketing KPIs. Proactively identify marketing recommendations and insights across full funnel marketing channels and KPIs. Collaborate with cross-brand and cross-functional Data & Analytics team members to learn best practices to adopt in your role and identify opportunities to contribute to the larger team. Embrace the complexity in the customer journey from awareness through conversion. Telecommuting permissible from anywhere in the U.S.

Salary Range: $115,900 - $120,900
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

What You'll Do

• Experience using SQL & Python to analyze marketing effectiveness;  

• Experience using Excel to analyze marketing effectiveness;  

• Operational understanding of marketing platforms (Adobe, Meta, Google, etc);  

• Collaboration with external stakeholders;  

• Collaboration with internal stakeholders; and  

• Data visualization (PowerBI or Tableau) 

Who You Are

Bachelor’s degree or foreign degree equivalent in Mathematics, Statistics, Data science, Computer Science, Operations Research or related field and two (2) years of experience in the job offered or related role.