Senior Manager, Analytics

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What you’ll be doing

CIBC's Marketing Data and Advanced Analytics (MDAA) Team  is responsible for supporting direct marketing efforts by driving and creating a culture of data-driven decision making across the teams. The team is at the centre of marketing strategy and innovation at CIBC, focused on driving growth, engagement and retention across our entire base. We work across different enterprise teams at CIBC helping them understand and serve our clients better

Reporting to the leader of Client Analytics & Insights of MDAA, the Senior Manager, Analytics will be an individual contributor on the team. As a senior member of MDAA team, the candidate will be accountable for supporting through analytics, reporting and consulting the needs of one/more of our Marketing stakeholders, Lines of Business and/or Channel partners. The candidate may be expected to support engagement for high-impact internal and cross-functional initiatives such as: CRTeX, Client Lifetime Value, Journey Analytics,  etc.

With  a focus on client value creation, the candidate is expected to lead and execute the integration of analytical results into business processes to drive business value. You will be detailed oriented, highly analytical, diligent and passionate about using data and insights to tell a powerful story. 

At CIBC we enable the work environment most optimal for you to thrive in your role.  You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.

How you’ll succeed

• Data and Analysis – Building meaningful analyses and reports around client profile, retention, value growth, franchising and contact strategy, tracking & analyzing of performance and behavior across all CIBC campaigns, products, channels and segments. Analyzing and gleaning insights from data using a multi-step approach including i) Ingest: sourcing the data, ii) Transform: prepare, clean, and transform the data, iii) Analyze: derive insights from the data and connect with past performance and business context iv) Storyboard & visualize analysis in a simple and memorable way to address diverse audiences.   
• Thought Leadership – The bank is transforming and marketing is one of the key functions which are experiencing a paradigm shift. We work to apply best practices in marketing measurement and client analysis, machine learning, artificial intelligence and leverage the latest in big data technology platforms. You will be a thought leader in working with new age marketing/analytical tools and techniques and a strong ability to drive and advocate change.
• Relationship Building – Owning end-to-end a product and/or segment relationship by playing the role of a trusted consultant who truly understands priorities of our business partners and drivers of business and helps our business partners achieve goals. Working in close cooperation with other CIBC teams, participating, cooperating, and contributing to cross-functional project teams to drive process and performance improvements.
• Strategy & Innovation – Proactively identifying process and practice improvement opportunities, building business cases, and influencing senior leaders to drive transformation. Identifying business problems where analytical techniques can be effectively applied to achieve core business objectives.  Developing Client Analytics & Insights team vision and plans, to support marketing management, opportunities &  optimization.

Who you are

• You give meaning to data. You enjoy investigating complex problems, and making sense of information. You’re confident in your ability to communicate detailed information in an impactful way. You possess strong storytelling skills to effectively and simply communicate complex ideas
• You can demonstrate extensive experience in developing, building and maintaining analysis and dashboards. You have the ability to work with large volumes of data to derive key trends, patterns, insights. You can demonstrate a strong understanding of analytical tools (SQL, Python, SAS) and techniques such as correlation, regression, segmentation, clustering, machine learning algorithm, etc. It is an asset to have a quantitative background or equivalent with a B.Sc. or above
• You're digitally savvy. You seek out innovative solutions and embrace evolving technologies. You can easily adapt to new tools and trends.  
• You understand that success is in the details. You notice things that others don't. You ask the right questions. Your critical thinking skills help to inform your decision making.
• You act like an owner. You thrive when you’re empowered to take the lead, go above and beyond, and deliver results.
• You’re passionate about people. You find meaning in relationships, and surround yourself with a diverse network of partners. You build trust through respect and authenticity.
• Values matter to you. You bring your real self to work and you live our values – trust, teamwork and accountability.

#LI-TA

What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.

• We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.

• Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

• We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.

*Subject to plan and program terms and conditions

What you need to know

• CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com

• You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.

• We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Job Location

Toronto-81 Bay, 33rd Floor

Employment Type

Regular

Weekly Hours

37.5

Skills

Client Counseling, Data Analysis, Data Management, Marketing Analytics, People Management, Prioritization, Process Improvements, Teamwork