Specialist - Data Mining Home Device and Fintech.Marketing

We at MTN Cameroon are a purpose and value-led organization.

At MTN Cameroon we believe that understanding our people’s needs and aspirations is key to creating experiences that delight you at work, every day. We are committed to fostering an environment where every member of our Y’ello Family is heard, understood, and empowered to live an inspired life. Our values keep us grounded and moving in the right direction. Most importantly, they keep us honest. It is not something we claim to be. It is in our DNA.

As an organisation, we consider it our mission to create an exciting and rewarding place to work, where our people can be themselves, thrive in positivity and ignite their full potential. A workplace that boosts creativity and innovation, improves productivity, and ultimately drives meaningful results. A workplace that is built on relationships and achieving a purpose that is bigger than us. This is what we want you to experience with us!

Our commitments go beyond an organisational promise. It is in our leadership and managerial ethos to meaningfully partner with our employees, customers, and stakeholders with a vision to realise our shared goals. 

Our values dubbed, LIVE Y’ello, are the cornerstone of our culture.

1. Lead with Care
2. Can-do with Integrity
3. Collaborate with Agility
4. Serve with Respec
5. Act with Inclusion

 

As per Home business plan,

• Conduct deep analysis to identify segments and micro segments that will help to run the targeted campaign. 
• Conduct analysis for customer behavior and profiling to identify the right campaign for the right segment and micro segment 
• Develop models to understand the effect of marketing and competitor actions upon each micro segment. 
• Lead the Home Customer life cycle process at MTN Cameroon 
• Provide in-MTNC assistance to both segments (Business and Consumer) in terms of Business Intelligence activities. 
• Support both segments by adopting a segmented approach for any business issue that might have an impact on revenue.
• Support both segments building and animating micro-segments. 
• Support both segments analyzing the performance and profile of the segments identified and proposing corrective actions. 
• Review industry good practices in terms of Datamining especially and Business Intelligence globally.

Education:

• At least 3 years University Degree in Statistics/or Data Mining should be very comfortable with the position.
• Fluent in French and English.

Experience:

• 2 years’ Experience in Statistics and Economy, Computer Science and significant experience in Data mining. 
• 2 years’ experience in Data mining, Econometric modeling or Data manipulation matters
• Experience in market basket Analysis, Value management or customer retention and loyalty 
• At least 2 years Marketing experience
• Telecommunication experience is an added advantage 
• Commercial experience and understanding (Ability to deliver commercial value) 
• Project Management experience 
• Knowledge of Consumer behavior and segmentation 
• Knowledge of Pricing methodology, pricing sensitivity, marginal analysis & cost analysis 

Training

• COS Programs 
• REACH 
• Data Science
• Machine Learning
• Artificial Intelligence
• Customer Value Management, 
• Project management, 
• Customer Analytics and CRM, 
• SAS/R/Python advanced analytics 
• Customer Lifecycle Management 
• Customer Marketing segmentation
• ETL 
• Reporting
• Business Intelligence Tools 
• Power BI
• System Analytics 
• Customer Analytics and Campaign Management 
• Financial modeling in Excel 

Competencies

Functional Knowledge: 

• Statistical modeling and multivariate analysis 
• Segmentation techniques 
• Scoring techniques 
• Data Quality analysis 
• Algorithm Knowledge 
• Data mining and predictive analytics 
• Forecasting techniques 
• reporting and performance analysis 
• project management 

Skills:

• Organizational and coordination skills 
• Extra good numerical mind 
• Free statistical software skills (R, Tanagra,Python, etc) 
• Advanced statistical software skills ( SAS, SPAD, etc) 
• Advanced use of Excel (Excel, VBA for Excel, etc) 
• Data base Knowledge and specially SQL
• Good analytical skills 
• Must be able to work under pressure 
• Wide general culture 

Behavioural Qualities:

• Attention to details
• Effective Communication 
• Think systemically 
• Conflict management 
• Continuous improvement philosophy 
• People interaction 
• Planning and organization 
• Problem solving 
• Proactivity 
• Results orientated 
• Solution providing 
• Strategic thinking 

MTN Group Limited is a South African multinational mobile telecommunications company, operating in many African, European and Asian countries. Its head office is in Johannesburg. MTN recorded 232.6 million subscribers, making it the eighth largest mobile network operator in the world, and the largest in Africa. 
With more than 17510 professionals, working in over 20 countries around the world.
MTN recruiters are always searching for brilliant candidates with an entrepreneurial spirit, looking for a work culture where innovation is the goal, hard work is expected, and creativity is rewarded. MTN employees enjoy competitive salaries, excellent health benefits, and a network of like-minded co-workers that drive innovation across the entire telecommunication industry.