Business Analyst - Marketing Operations

Our Firm

American Century Investments® is a leading global asset manager focused on delivering investment results and building long-term client relationships while supporting research that can improve human health and save lives. Founded in 1958, the firm’s 1,400 employees serve financial professionals, institutions, corporations, and individual investors, offering a wide range of investment strategies across a variety of investment disciplines.

We are committed to providing institutional-quality, actively managed solutions with a performance-centered mindset. Our expertise spans global growth equity, global value equity, disciplined equity, multi-asset strategies, global fixed income, alternatives, and ETFs.

Privately controlled and independent, we focus solely on investment management. This empowers us to align our decisions with client expectations and concentrate on their long-term money management needs.

Our culture of winning behaviors exemplifies our dedication to clients every single day. Delivering investment results enables us to distribute over 40% of our dividends—more than $1.8 billion — to the Stowers Institute for Medical Research, a 500-person, non-profit basic biomedical research organization with a controlling interest in American Century Investments. Our dividend payments provide ongoing financial support for the Institute’s work of uncovering the causes, treatments, and prevention of life-threatening diseases, like cancer.

For more information, please visit americancentury.com.

The Business Analyst -Marketing Operations responsibilities include assessing the requirements of the organization with respect to data sources, analysis, data model or framework development as well as the design and business implications of implementing marketing data, analytics and insights. The Business Analyst will learn and understand our data sources, data needs, current data analysis and models, helping to identify improvement opportunities. The analyst will meet with collaborators to gather requirements, conduct demos and ensure needs are being met. The position requires an individual capable of operating in a fast-paced environment while working on several projects simultaneously.

Responsibilities

• Provide analysis/recommendations
• Project lead and support (facilitate, communicate, organize)
• Gather and document requirements using interviews, analysis of business processes or conducting requirements workshops.
• Analyze task and workflows to effectively develop use cases and test scenarios.
• Encourage and question business units about their assumptions on how they will successfully complete their plans.
• Critically evaluate information gathered from multiple sources, reconcile conflicts, decompose high-level information into details, abstract up from low-level information to a general understanding, and distinguish user requests from the underlying true needs.
• Proactively communicate and collaborate with external and internal customers to analyze information needs and functional requirements.
• Assist with the data mapping and light modeling to meet business requirements.
• Serve as the conduit between internal/external customers and the marketing analytics development teams through which requirements flow.
• Be the liaison between the business units, support team, technology teams and external vendors.
• Prepare user documentation and training documentation as necessary.
• Troubleshoot and solve problems relating to production systems and business processes.

Requirements

• Bachelor’s degree and/or equivalent combination of education and work experience in related field.
• Strong technical proficiency and ability to work with technical teams
• Demonstrated effectiveness working in dynamic and changing environment.
• Working knowledge of Microsoft Suite of Products, e.g. Word, Excel, Powerpoint Teams, and SharePoint with working knowledge of Co-Pilot.

Other Skills:

• Forward thinking
• Ability to design/implement
• Trouble shoot/problem resolution
• Design Thinking

Preferred Experience:

• SQL
• R or Python
• Data Visualization
• Machine Learning
• Marketing Technology applications like SF Marketing Cloud, Social platforms, Adobe Analytics, Global Meet, SF CRM, SF Data Cloud, etc.

Additional Requirements:

Employees are required to be in the office on a scheduled frequency. Adherence to this schedule is essential to fulfilling the expectations of the role.

American Century Investments is committed to complying with the Americans with Disabilities Act and all other applicable Equal Employment Opportunity laws and regulations. As such, American Century strives to provide a reasonable accommodation to any qualified individual under the ADA to perform essential job functions.

American Century Investments believes all individuals are entitled to equal employment opportunity and advancement opportunities without regard to race, religious creed, color, sex, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, gender, gender identity, gender expression, age for individuals forty years of age and older, military and veteran status, sexual orientation, and any other basis protected by applicable federal, state and local laws. ACI does not discriminate or adopt any policy that discriminates against an individual or any group of individuals on any of these bases.

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