Field Marketing Manager - Tokyo

At Weights & Biases, our mission is to build the best tools for AI developers. We founded our company on the insight that while there were excellent tools for developers to build better code, there were no similarly great tools to help ML practitioners build better models. Starting with our first experiment tracking product, we have since expanded our solution into a comprehensive AI developer platform for organizations focused on building their own deep learning models and generative AI applications.
Weights & Biases is a Series C company with $250M in funding and over 200 employees. We proudly serve over 1,000 customers and more than 30 foundation model builders including customers such as OpenAI, NVIDIA, Microsoft, and Toyota.
We are looking for a Field Marketing Manager who will report to the Country Manager of Japan/Korea to drive regional marketing initiatives in the APJ region. You will plan, execute, and optimize integrated programs—including local events, community outreach, and product-led marketing activities—that create a meaningful pipeline for our Sales teams. You will collaborate closely with internal stakeholders across Marketing, Product, and Operations to elevate W&B’s brand and deepen our engagement with enterprise customers.

Responsibilities

• Plan and execute events in Japan and Korea, such as monthly gatherings, academic sessions, and executive roundtables, managing logistics, vendor relations, and branding
• Develop localized marketing assets (blog articles, whitepapers, webinars, videos) by working with global teams and ensuring content resonates with regional audiences
• Track and qualify leads using CRM and marketing automation tools, partnering with Sales to drive seamless follow-ups from MQL to SQL
• Maintain and optimize website content for regional SEO, including translations from English
• Coordinate paid promotion campaigns to increase brand awareness and lead conversion
• Analyze and report on marketing efforts to the global team, including event ROI, pipeline contribution, and conversion rates, providing insights for continuous improvement
• Manage marketing budgets for Japan and Korea, ensuring resources are allocated efficiently to maximize impact

Requirements

• 3+ years of experience in a program or event marketing role at a fast-paced SaaS company
• Demonstrated success with enterprise demand generation and revenue-focused marketing strategies
• Ability to engage effectively with senior leaders (VP-level, CxO, Managing Director) at public and private companies, venture firms, and key prospects
• Excellent written and verbal communication skills in Japanese, with business-level proficiency in English. Korean language is a big plus
• Familiarity with AI/ML technologies or software development is a plus
• Proficiency in Salesforce, Google Analytics, Marketo (or equivalent platforms)
• Ability to prioritize multiple projects, adapt quickly to change, and solve complex problems in collaboration with cross-functional teams

Our Benefits

• 🏝️ Flexible time off
• 🩺 Medical, Dental, and Vision for employees and Family Coverage
• 🏠 Remote first culture with in-office flexibility in Tokyo
• 💵 Home office budget with a new high-powered laptop
• 🥇 Truly competitive salary and equity
• 🚼 12 weeks of Parental leave (U.S. specific)
• 📈 401(k) (U.S. specific)
• Supplemental benefits may be available depending on your location
• Explore benefits by country

We encourage you to apply even if your experience doesn't perfectly align with the job description as we seek out diverse and creative perspectives. Team members who love to learn and collaborate in an inclusive environment will flourish with us. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. If you need additional accommodations to feel comfortable during your interview process, reach out at careers@wandb.com.
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