Manager – Business Analytics
Tasks
- Collaborate with stakeholders for timely delivery
- Create analytics storyboards
- Develop audience segmentation and activation strategies
- Drive omnichannel marketing measurement
- Ensure compliance and risk controls
- Generate insights
- Improve analytics quality
- Manage analytics projects
- Prioritize stakeholder requests
- Standardize data quality and availability
- Translate models into strategic insights
Perks/Benefits
- N/A
Skills/Tech-stack
Adobe Audience | Adobe Audience Manager | Attribution Modeling | Audience Manager | Audience Segmentation | CDP | Causal Inference | Classification | Clustering | DMP | DSP | Data Lakes | Data Pipelines | Data Warehousing | Excel | Incrementality testing | LiveRamp | Machine Learning | Marketing Analytics | Marketing Mix | Marketing Mix Modeling | Marketing attribution | Media Measurement | Mix Modeling | NumPy | Omnichannel Marketing | Optimization | Pandas | Propensity scoring | PyTorch | Python | Regression Analysis | SQL | Salesforce | Scikit-learn | Series analysis | Snowflake | Statistics | TensorFlow | Test and learn | Time Series | Time Series Analysis | VBA
Education
Bachelor of Engineering | Bachelor of Science | Master of Engineering | Master of Science | PhD
Roles
Analytics | Analytics Manager | Business Analytics Manager | Manager
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